Are fixed fees secretly draining your firm’s profitability? Many accounting firm owners believe fixed fees are value pricing—but that’s a costly misconception.

If you’re tracking hours, explaining prices based on time, or feeling guilty for charging the same amount when work takes less time, you’re stuck in the time trap. Even worse, you’re penalizing your expertise and efficiency instead of rewarding it.

In this episode, I’ll guide you through the key differences between fixed fees and true value pricing. You’ll discover how to align your pricing with the results and outcomes your clients value most—not the hours you invest.

Here’s what you’ll learn:

✔️ Why fixed fees aren’t the same as value pricing—and how to make the shift.

✔️ How to structure packages that highlight your expertise and deliver clear client results.

✔️ Practical steps to implement value pricing, even with your current clients.

If you’re ready to transition from fixed fees to value pricing, this episode is for you.

Watch now to stop undercharging, reduce your workload, and start earning what you’re worth.

If you want to double your income, working half the time, then Get Paid What You're Worth is a FREE resource for accounting professionals. Check out this 43-page e-book at https://businesssuccesssolution.com/worth

Subscribe to the Accounting Firm Growth Strategies Podcast: https://podcasters.spotify.com/pod/show/loren-fogelman2