Would you pay $999 for a phone if there wasn’t a higher-priced option? Apple’s pricing strategy isn’t just about technology—it’s about psychology. And the same approach can shift how clients perceive your firm’s value.

How long have you felt stuck in the cycle of undercharging and overworking? Long hours, price-sensitive clients, and constant justifications for your fees are draining. Without a clear pricing structure that highlights your expertise, you end up with clients who see you as a cost instead of an investment.

But, you don’t need to discount to stay competitive. Replace low competitive rates with a pricing strategy.

In this episode, we’ll cover:

✔ How a premium pricing tier makes your standard services more appealing

✔ Why focusing on outcomes—rather than tasks—helps attract quality clients

✔ A simple shift that lets you work fewer hours while increasing revenue

If you’re ready to stop trading time for money and start pricing strategically, tune in now.

Want to double your income while working fewer hours? Download the FREE e-book, Get Paid What You’re Worth, at businesssuccesssolution.com/worth.

If you want to double your income, working half the time, then Get Paid What You're Worth is a FREE resource for accounting professionals. Check out this 43-page e-book at https://businesssuccesssolution.com/worth

Subscribe to the Accounting Firm Growth Strategies Podcast: https://podcasters.spotify.com/pod/show/loren-fogelman2