In this episode we've invited four SEO professionals to share with us their best SEO strategies for 2021. 

Let us tell you one thing for sure: This episode is not only for SEO beginners. That's for sure.

Introducing our guests:

Fernando Angulo:

Fernando Angulo is Semrush's Head of Communications He has been with Semrush since the beginning of the company’s marketing efforts in several leading positions and has built its all-star marketing team. Being one of the most recognized faces of the brand, Fernando is speaking at 50+ top conferences worldwide each year.

We had the pleasure to welcome Fernando's colleague Olga Andrienko in episode #23.

Kyle Roof:

Kyle is responsible for the development and implementation of all SEO techniques used by High Voltage SEO Agency and PageOptimizer Pro SEO tool.

We had the pleasure to talk with Kyle in episode #36 about SEO testing and much more.

Matt Diggity:

Matt is the founder of Diggity Marketing, LeadSpring, The Search Initiative, Authority Builders, The Affiliate Lab, and The Chiang Mai SEO Conference.

Matt shared with us his learnings on affiliate marketing in episode #38.

Steve Toth:

Steve has spent the last 10 years constantly updating his SEO knowledge, but regards the last three years to be the most eye-opening. After heading up SEO Strategy at FreshBooks (a 350-person SaaS in Toronto) for 2 years, Steve turned them into his client, so he could focus on his freelance SEO consultancy for medium-to-large size companies. Steve is also publisher of seonotebook.com, where he shares one page of his SEO strategy notebook.

Steve shared with us his journey with SEOnotebook.com in episode #34.

Sneak Peek:

Fernando explains why featured snippets will be even more important this year and what you should know about featured snippets.

Kyle shares with us a process, where Google tells you what to write.

Matt shares not one but his top five SEO strategies for 2021 with us. And Core Web Vitals are one of them. Since Google is making page speed officially a ranking factor this one shouldn't be missing in this episode.

Steve shares with us a page of this notebook. He explains how you can identify topics with people also asked suggestions.

If you like what you hear, please make sure to subscribe and share our podcast with your friends.

This is the season finale of season 2. We will be back after a short break.

Stay tuned!

In this episode of the Growth Show we have the pleasure to talk with Ryan Stewart.

Ryan is a marketing entrepreneur specializing in growing online businesses with aggressive marketing tactics. To date, he has built 5 successful companies, 3 of which he exited. He currently owns and operates WEBRIS and The Blueprint Training, both work in the marketing consulting space.

A few of the amazing insights hidden in this episode:

• What simplicity has to do with Ryan's greatest AHA moment,
• The only shortcut for SEO quick wins, which Ryan and his team discovered and the blueprint to adapt this concept,
• The new work concept that enables Ryan's agency to hire the best people,
• How Ryan hires talents for his business,
• and much more!

Tune in and share if you love what you hear!

In this episode of the Growth Show we have the pleasure to talk with Matt Diggity.

Matt is the founder of Diggity Marketing, LeadSpring, The Search Initiative, Authority Builders, The Affiliate Lab, and The Chiang Mai SEO Conference.

A few of the amazing insights hidden in this episode:

• Matt shares with us how he first started with Affiliate projects and how he managed to get to 5 figures monthly revenue within 6 months,
• why testing is super important when doing SEO and his formula for affiliate projects,
• when it might be a good idea to spend money on links,
• how to be productive while managing lots of projects,
• and much more!

Tune in and share if you love what you hear!

In this episode of the Growth Show we have the pleasure to talk with Nathan Gotch. He is the Founder of SEO Training company GotchSEO.

We talk with Nathan about SEO, YouTube Marketing and LinkedIn Community Building. A few of the amazing insights hidden in this episode:

• The importance of topical relevance compared to in-depth content (02:45)
• How to create great SEO driven content (04:35)
• How Nathan accelerated his YouTube channel to over 27k followers (07:20)
• Resources to learn SEO (25:25)
• and much more!

More about Nathan:

Nathan Gotch is the founder of GotchSEO, an SEO training company based in St. Louis, Missouri. We've helped over 3,000 marketers get first page rankings and more organic search traffic.

In this episode of the Growth Show we have the pleasure to talk with Kyle Roof. He is Co-Founder of High Voltage SEO Agency, Page Optimizer Pro and Internet Marketing Gold.

Kyle shares with us amazing insights on SEO, since he has done lots of SEO experiments. We are talking about a few of his findings: Why you shouldn’t try to educate Google, why Backlinks are not forever, how an experiment he ran forced Google to change its guidelines and much more!

More about Kyle:

Kyle is responsible for the development and implementation of all SEO techniques used by High Voltage SEO Agency and PageOptimizer Pro SEO tool. Kyle is also the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and prove cutting edge SEO techniques. Kyle is also co-host of SEO Fight Club a weekly YouTube show that covers a multitude of SEO topics. Kyle’s SEO techniques and discoveries are followed by many SEO professionals and business leaders, he has been featured in many respected publications and is a regular speaker on SEO and SEO testing at conferences throughout the world. 

In this episode of the Growth Show we have the pleasure to talk with the Daniel Foley, who is behind an independent SEO Consultancy for more than 20 years. He has seen it all - the raise and fall of search engines. Back in the days he has done search engine optimization for Lycos - a search engine (that oddly still exists) not many will remember.

Daniel shares with us how marketers and business owners can identify great SEO professionals, how brand building impacts local SEO, how to create great content and much more!

More about Daniel:

Daniel Foley is a self-taught – self acclaimed SEO with over 20 years SEO experience. Unlike traditional SEOs, Daniel followed a testing methodology over conventional “SEO knowledge building” using online resources. Daniel Foley is an independent SEO consultant although has owned and built agencies over the years including Assertive Media.

In this episode of the Growth Show we have the pleasure to talk with the Steve Toth, who is behind SEOnotebook.com and a seasoned SEO expert.

Steve shares with us, how his journey with SEOnotebook.com started and especially how he got 2700 subscribers with an Evernote notebook in 8 months (today he has more than 4600 subscribers).

In this episode there are lots of SEO gems hidden like how to develop a domain authority, competitor SEO and how podcasts can help with SEO.

Also, resources for other SEO marketers as well as insights on how to start with SEO.

More about Steve:

Steve has spent the last 10 years constantly updating his SEO knowledge, but regards the last three years to be the most eye-opening. After heading up SEO Strategy at FreshBooks (a 350-person SaaS in Toronto) for 2 years, Steve turned them into his client, so he could focus on his freelance SEO consultancy for medium-to-large size companies.

He’s put his SEO knowledge to work for major brands including Porter Airlines, Toyota, KPMG, Intercom, Mejuri, EMI and of course FreshBooks, but also spent 7 years working on SMB clients like dentists, lawyers, plastic surgeons, trades, etc.

In July 2019, Steve started seonotebook.com which has grown to 2700 subscribers in 8 months. Every week, Steve emails one page of his SEO strategy notebook out to his list. His notebook is loaded with actionable, modern SEO strategies that you are not going to find on any mainstream blogs.

By putting what he’s learned into practice, He has been able to rank #1 for money keywords with over 300,000 searches per month and while quintupling FreshBooks’ organic traffic with a blogging custom strategy he developed.

In this episode of the Growth Show we have the pleasure to talk with the Founder of podcast hosting service bcast and media company SaaS Marketer Tom Hunt.

We are talking with Tom about how he started with Virtual Valley and how easily he solved the chicken egg problem of this marketplace, one of his favorite SaaS growth strategies from SaaS Marketer (spoiler: it has something to do with videos), the growth strategy he likes to use for bCasts growth, when a SaaS company should think of a deal plattform like AppSumo and how bCast leverages the growth coming from AppSumo and much much more.

More about Tom Hunt:

Tom Hunt builds and grows Software Businesses.

Before that he studied Chemistry at Imperial College London and followed the herd to a management consulting job in the City Of London.

Eventually he got bored and built a marketplace connecting online entrepreneurs and virtual assistants from scratch whilst travelling the world and sold 90% of it.

Today he is Managing Director of bCast a Podcast hosting service for marketers by marketers, writes SaaS growth case studies at SaaS Marketer, helps other SaaS businesses grow with a very specific podcast process and is a business angel in several startups like an AirBnB for Storage, an automation tool, a blockchain startup and much more.