Episodes

  • 4 Steps to Capitalise on Studios Shutting Down in Your Area

    4 Steps to Capitalise on Studios Shutting Down in Your Area
    Oct 1 2024
    When another studio shuts down, you are being given the opportunity to make 3 months of sales… in two weeks. Remember: these leads already have a vision, a goal they are working towards, and a training schedule. And it is in their own best interest to fill that gap as quickly as possible. That’s where you come in. But you have to do it the right way. This episode is all about how you can turn that closure into a massive opportunity to boost your membership and grow your business. I’m talking all about how to gain 50+ new members in just a few weeks, the secret formula to creating your own luck in business and how to approach it legally (no spam laws). Start preparing now. You’ll hear: 03:03 - How to get the studio owner on your side as a collaborator so that they can introduce you to their members + the exact email you need to send 06:45 - The correct way to run an ‘Open Week’ that will have displaced flocking to your studio 10:19 - The lead sequence that puts you ahead of 80% of competing studios, making you the top option 13:35 - Key steps to convert these leads into full-time members + a horror story of a client who failed this last sprint … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here. Want the sales script? Hit me up on IG @hey.doza. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3-Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    20 mins
  • How to Establish Yourself as a LEADER with Rohan Dredge

    How to Establish Yourself as a LEADER with Rohan Dredge
    Sep 24 2024
    “When you take on the responsibility of leadership, you’re not taking on additional responsibilities. You are changing your career.” Joining me on today’s episode is the incredible Rohan Dredge: the CEO of Pragmatic Thinking, a behaviour and motivation strategy company who has worked with the likes of Qantas, Toyota, Suncorp and Geronimo. Rohan’s first episode ‘How to be a Leader People Actually Want to Follow’ is one of our MOST listened-to episodes. When we were down in the Gold Coast we knew we HAD to get him back on the poddy to continue to level up our leaders. When we go into the health and fitness industry, we all have one goal: to help people get fitter, stronger and lead happier lives. But as your business grows, your role shifts from directly helping members to leading and managing teams. And it’s not a change most of us are prepared for. Join me as I ask Rohan all of your most commonly asked leadership questions including: 01:26 - What are the qualities of a highly effective leader? 03:23 - What are some of the operating systems that create a highly effective leader? 06:35 - How can you make confident decisions as a leader? 08:45 - How can you become a leader who responds rather than reacts? 18:48 - The right way to give performance reviews and give staff feedback EVEN if it’s hard 26:29 - What do you do when your team has a poor culture? 32:56 - If you don’t like confrontation… How do you enforce changes that will upset your staff? 35:33 - What if you're afraid to push a team member for fear they might leave? 38:16 - How to empower your team without micromanaging them 43:20 - The Controversial Question… Can anyone be a good leader? … and a whole lot more Listen to the OG episode with Rohan about How to Be a Leader People Actually Want to Follow over on Spotify / Apple. Learn more about Rohan Dredge and Pragmatic Thinking by visiting www.pragmaticthinking.com or heading over to Rohan’s LinkedIn here. Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    53 mins
  • Two Key Principles That Transformed ACTV Strength Co. from a Single Studio into a THRIVING Franchise Network

    Two Key Principles That Transformed ACTV Strength Co. from a Single Studio into a THRIVING Franchise Network
    Sep 17 2024
    If you’re looking to see how other gym/studio owners have created their OWN paths of success - look no further. Joining me on today’s episode is Anthony Bartolo, owner of ACTV Strength Co. ACTV Strength Co. started as a Burleigh studio and has now expanded into a network in and of itself, with franchises operating in 4 other locations & GROWING. Anthony is the blueprint for the success that you CAN achieve in this industry. So join us as we dive into how to open a profitable studio from DAY ONE, the truth about ‘the perfect location’, and the mindset that could be keeping you at level one. You’ll hear all about Anthony’s strategies including: Why his members keep coming back to ACTV Strength Co., even after cancelling The out-of-the-box thinking that launched ACTV Strength Co. to a whole new level + 4 more franchises Anthony’s unique social media tactic that has built such a strong community throughout his locations The groundbreaking education and programming development that sets Anthony’s Studios apart from the competition … and a whole lot more Connect with Anthony on IG @anthonybartolo__ and Luke @lukekenelley www.actvstrengthco.com // @actvstrengthco Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    42 mins
  • The Only Thing Standing in the Way of You and a Multi-Million Dollar Studio IS You

    The Only Thing Standing in the Way of You and a Multi-Million Dollar Studio IS You
    Sep 10 2024
    This episode is the shit you NEED to hear. If you know what you need to do but can’t get it done OR you feel yourself getting wrapped into the vortex of the economy is bad… you’re in the right place. Joining me on today’s episode is the powerhouse mindset coach for Geronimo – Ash. We’re diving into why most fitness studio owners fail, the three core skills every great business owner needs, and three actionable steps you can start today. Stay tuned until the very end to hear a hard truth that all business owners need to face if they want success. So if you've ever felt stuck, overwhelmed, or doubtful about the future of your fitness studio, this episode will provide both the wake-up call AND the roadmap you need to break through those barriers This episode is for you if: You’re done being average You’re ready to step up and succeed You can’t seem to follow through on your goals You’re frustrated with feeling stuck Let’s go. Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    45 mins
  • A Warning From Leading Equipment Supplier…“This is the Fit Out of the FUTURE”

    A Warning From Leading Equipment Supplier…“This is the Fit Out of the FUTURE”
    Sep 3 2024
    Sultan Kirby is a gym and fitness studio equipment specialist. He speaks to HUNDREDS of gyms a day and is right in the middle of what’s happening in the world, having just returned from a huge fitness equipment expo in LA. So what did he learn? We asked Sultan the following questions: Where is the industry headed? Are we moving away from fitness studios in their traditional form? What kind of equipment are people looking for and how do we cater for it? What were the biggest fitness trends coming out of LA? If Sultan had a budget of $100k to open a studio today, how would he spend the money? What Sultan WOULDN’T do and a warning to all owners… … and a whole lot more Find out more about Sultan and his work over at www.compoundfitness.com.au and over on IG @compoundfitnessau Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    36 mins
  • What I Would Do If I Opened a Gym/ Fitness Studio Today

    What I Would Do If I Opened a Gym/ Fitness Studio Today
    Aug 27 2024
    Starting a business is tough—50% of them don’t survive, and 75% of business owners earn less than minimum wage. During a particularly tough time with my business, I asked my accountant this question. “Do I push harder or do I start driving Uber to supplement my income?” His response? “If you have enough time to drive an Uber, you have time to focus on your business.” Our studio then went on to become the largest and fastest growing studio in Sydney, in addition to winning multiple Division Champion awards we were also voted Sydney’s #3 best place to workout, and #1 Gym by The Urban List. So in today’s episode, I’m talking about the FIVE most important steps that I would take if I were to open a studio again today. These are actional tips, even for network studios. I’ll also be diving into a unique concept that we’ve been exploring - one that is the complete OPPOSITE of a traditional gym… You’ll hear: The ONE thing that will GUARANTEE your profits—and without it, you could fail The phenomenon happening on Google that is changing the GAME for all marketing strategies Why a fancy fit-out could mean a slow death for your business The team I’d be hiring from day one How to become a WORLDWIDE fitness brand, not just a local gym The steps I would take to ensure I was profitable on OPENING day … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    30 mins
  • Struggling to Find Trainers? Fix Your Hiring Funnel By Doing THIS. Ft Chris Lawrence

    Struggling to Find Trainers? Fix Your Hiring Funnel By Doing THIS. Ft Chris Lawrence
    Aug 20 2024
    Can’t find any experienced trainers out there? You’re not alone. Joining me on today’s show is Chris Lawrence, a former NRL player who made it against all odds when he dislocated his hip, had 13 bones in his face shattered during practice AND still went on to play 250 games for the West Tigers. Since then, Chris has gone on to design an education program for professional athletes to provide freedom for athletes after their sporting careers. As a result, Chris speaks to thousands of gyms, and what he has found might not surprise you…when it comes to hiring trainers - there is a ‘Missing Middle’. So if there aren’t any trainers out there, who are you meant to hire? Let’s find out. You’ll hear: The unique strategy that could help you secure your next best hire Why Doza got into a fight with Seek about his controversial job ad Why Doza hired an Operations Manager from Mcdonald's instead of a fully qualified personal trainer The injury that nearly ended Chris’s footy career and changed his mindset … and a whole lot more Check out Chris over on IG @chrislawrence04 If you want to learn more about One Training, head over to @onetraining and claim a free gift pack from Vitadrop over at http://www.vitadrop.com.au/onetraining. Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    41 mins
  • EVERYTHING You Need to Know About Your Gym or Fitness Studio’s Finances in 35 Minutes

    EVERYTHING You Need to Know About Your Gym or Fitness Studio’s Finances in 35 Minutes
    Aug 13 2024
    Most studio owners are more familiar with their love language than their financial metrics. But did you know that everything you want in business and in life is on the other side of a couple of reports? Today I brought our CFO, Danny Chiha on the show to break down everything you need to know about reporting - it’s entry-level but do this and the game WILL change for you. You’ll hear: 2:11 - The biggest misconception ALL new business owners have about their money 05:26 - The three things you need to focus on to make more money and get the lifestyle you’re dreaming of 10:54 - What is a healthy profit percentage? 12:52 - Why cancelling your subscription isn’t going to do ANYTHING to your savings account 16:31 - The stats you should be looking at to become a RICH studio 17:31 - Which reports should you be checking in Xero? 19:35 - Should I include my wages as part of labour? 20:32 - The mistakes in your books that will make it VERY hard to sell when the time comes 21:59 - Is it better to pay yourself a wage or take profits? 22:26 - Should I be putting up my membership fees in keeping with inflation? 26:10 - is there a way to calculate your BAS ahead of time? 31:10 - What we’ve done at Geronimo to get our numbers financially healthy … and a whole lot more! WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
    Show More Show Less
    41 mins