Franchise Empires

By: The Wolf A Workweek Friend
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  • Summary

  • Most startups are doomed to fail. But there’s an alternative route to financial freedom for hungry entrepreneurs. One that involves far less risk, far more work-life balance, and just as much profit. Franchises. Franchise Empires gives aspiring franchise owners the playbook to build a multi-unit franchise empire of their own. Every episode we hear from guests who are building their franchise empire: Franchisees who started with one unit and aren’t stopping until they get to dozens, hundreds, or even thousands more locations. Hosted by The Wolf, you’ll hear exactly how to turn your ambition into tangible actions and take your first steps up the franchise ladder. We’ll break down the steps you need to take open your first franchise, your second location and beyond, along with the many pitfalls to avoid. Wolf answers all your questions about owning and running your franchise, and interviews guests with first hand experience like Greg Flynn, the multi-billion dollar restaurant franchisee, Jamie Weeks, the largest OrangeTheory franchisee in the world who’s launching his own fitness franchise SweatHouz, and Jason McGowan, Co-founder and CEO of Crumbl cookies. Want to get started on your franchise owning journey? Tune in every Tuesday for a new episode. Make sure to subscribe wherever you get your podcasts. Interested in participating as a guest at Franchise Empires? Submit your request here!
    Copyright 2023 The Wolf, A Workweek Friend
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Economics Leadership Management Personal Finance
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Episodes
  • S10 E6: From 0 to 350: The Rapid, Explosive Growth of Koala Insulation

    S10 E6: From 0 to 350: The Rapid, Explosive Growth of Koala Insulation
    Sep 17 2024
    Ever wonder how a franchise can keep growing without a ceiling in sight? Cory Lyons, the CEO of Koala Insulation and a 20-year veteran in the franchise world, will give us his insights. In this episode, Cory reveals what drew him to Koala Insulation, how they’ve managed explosive growth since franchising in 2020, and why they’re only scratching the surface of their potential. We dive into the key systems that impressed him, how he balances franchisee and franchisor support, and the KPIs driving Koala's success. Plus, Cory shares why the unknown future of the brand keeps him excited every day. 00:01:41 - The Journey to Becoming the CEO of Koala Insulation 00:04:30 - What Systems Did Koala Insulation Have that Impressed Cory? 00:07:30 - The Trajectory of Koala Insulation Since Cory Joined 00:12:39 - Balancing Support Between Franchisees and Franchisors 00:17:05 - What Services do Koala Insulation Actually Provide? 00:24:17 - An Insight Into Koala Insulation’s 4 Big KPIs 00:26:57 - The Future and Potential of Koala Insulation’s Growth Trajectory Follow Cory: LinkedIn: https://www.linkedin.com/in/cory-lyons-6a9ab919/ Follow The Wolf: Newsletter: https://workweek.com/brand/the-wolf-of-franchises/ YouTube: https://www.youtube.com/@thewolfoffranchises Twitter: https://twitter.com/franchisewolf Website: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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    31 mins
  • S10 E5: How F45 Training's Unique Fitness Concept Became a Global Phenomenon

    S10 E5: How F45 Training's Unique Fitness Concept Became a Global Phenomenon
    Aug 20 2024
    Ever wondered what it takes to stand out in a saturated niche like health and fitness? Tune in as The Wolf chats with Tom Dowd and Janina Czado, the dynamic duo behind F45 Training's exciting transformation and the birth of their new brands, FS8 and VAURA. They're shaking up the fitness world with a clever hub and spoke model but not without the hiccup of naming their latest venture. Tom and Janina dive into how they're enhancing the sensory experience in their Pilates studios and setting bold visions for F45 Training, FS8 and VAURA. They also share how they're standing out in a crowded market by delivering impactful content that truly empowers their community. Discover their groundbreaking reciprocity program by F45 Training, which opens doors for members across studios, and get a behind-the-scenes look at the robust support system uniting their brands. 00:01:20 - Bringing Pilates to Mainstream Market 00:05:44 - How Janina Became Involved With F45 Training 00:7:18 - When was F45 Training launched in the US? 00:08:40 - Differentiating Fitness Concepts in Pilates 00:14:05 - Brand Differences in VAURA, FS8 and F45 Training 00:19:01 - Breaking Down Financial Metrics 00:22:32 - How Are the Three Brands Structured? 00:24:50 - Restructuring All the Brands Into a Single Platform Follow Tom: https://www.linkedin.com/in/tom-dowd-9092981/ Follow Janina: https://www.linkedin.com/in/janinaczado/ Follow The Wolf: Newsletter: https://workweek.com/brand/the-wolf-of-franchises/ YouTube: https://www.youtube.com/@thewolfoffranchises Twitter: https://twitter.com/franchisewolf Website: https://www.krokit.com Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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    29 mins
  • S10 E4: Watch Out Crumbl— Because THIS is Dessert’s Next Big Franchise

    S10 E4: Watch Out Crumbl— Because THIS is Dessert’s Next Big Franchise
    Aug 13 2024
    The Wolf’s bringing it back to another solo episode, and this time he’s got all of Twitter wondering why he’s been MIA for so long. He explains where he’s been all this time, and how his game-changing franchising platform, Krokit has been keeping him busy these past few months. Plus, remember how the Wolf called out Nothing Bundt Cakes as an important franchise to keep your eye on? Well, this week, he’s got another franchise to pay attention to and it’s *definitely* one you’re not expecting. And later, with Games Day Men’s Health testosterone clinics claiming they’ve sold over 700+ units, what exactly does it mean if they’ve only managed to open 100 units thus far? The Wolf breaks down some of the most common franchise marketing tactics brands use to lure prospective franchisees into the system before going over the basics incentive structure of the franchisor/franchisee relationship. 00:00 Milkshake Factory 06:00 Krokit 08:21 Game Day Men’s Health Follow The Wolf: Newsletter: https://workweek.com/brand/the-wolf-of-franchises/ YouTube: https://www.youtube.com/@thewolfoffranchises Twitter: https://twitter.com/franchisewolf Website: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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    17 mins

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