Founding Neverland

By: Community International
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  • Summary

  • Who are you? Who, who, who, who? An agency. Advertising. Brand. Creative. Digital. Event. Full Service (lol). Graphic Design. Human Resources. Influencer Marketing. Job. Keyword Advertising. Literary. Marketing. News. Outsourcing. Public Relations. Quality Assurance. Recruitment. Social Media. Talent. UX/UI. Viral Marketing. Web Development. X-Men. Youth Marketing. Zoological (managing zoos or wildlife conservation, thx ChatGPT). But why? Even AI lists passion as the most common, most important reason to found an agency. People are driven to find an outlet for their love for creativity and storytelling. Enter “Founding Neverland”. The podcast dives deep into the minds and motivations of the visionaries behind the most innovative agencies in Europe. Each episode, we sit down with a different founder to uncover the stories behind their journey into the realm of advertising, marketing and many more. From the initial spark of passion to the challenges of building a brand from the ground up, these conversations promise to inspire, educate, and entertain. In every episode, our guests share their “reason why” behind their agency's inception—what drove them to dive into the competitive, ever-evolving industry, and how they've managed to carve out their unique niches. Whether it's a love for creativity, a gap spotted in the market, a desire to impact consumer behaviour or simply a playground for their ideas, each founder's story is a testament to the power of vision and persistence. Produced by DAS POD (https://daspod.at/).
    DAS POD
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Leadership Marketing Economics
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Episodes
  • 004 - Grapevine with Marika Siniaalto

    004 - Grapevine with Marika Siniaalto
    Sep 18 2024

    Marika Siniaalto, founder of Grapevine, a digital marketing agency in Helsinki, shares their journey from a social media-focused start to becoming a full-service agency. She emphasizes the importance of creating lovable brands using innovative digital marketing.

    Marika highlights Grapevine’s people-centric culture and advises caution in starting new agencies due to market saturation, stressing the need to understand the target audience and finding a unique niche.

    Learn more about the agency:

    • Website
    • LinkedIn
    • Marika Siniaalto on LinkedIn
    • Instagram

    Discover the network here:

    • Website
    • LinkedIn
    • Instagram

    Produced by DAS POD (https://daspod.at/).
    Show More Show Less
    10 mins
  • 003 - Husare with Thomas Hans

    003 - Husare with Thomas Hans
    Sep 4 2024

    Thomas Hans, CEO of Husare, discusses their journey from a B2B agency to incorporating B2C and digital services. Key achievements include doubling income in the first year and a significant 1999 breakthrough with digital work for a start-up.

    Thomas highlights the importance of learning from risks and fostering an entrepreneurial mindset through an internal academy and startup investments. The agency measures success with clear KPIs, balancing creativity, fun, and financial gain.

    Learn more about the agency:

    • Website
    • LinkedIn
    • Thomas Hans on LinkedIn
    • Instagram

    CommUnity International is an international alliance of 34 independent agencies specializing in communications, advertising, marketing, and more.

    Discover the network here:

    • Website
    • LinkedIn
    • Instagram

    Produced by DAS POD (https://daspod.at/).
    Show More Show Less
    9 mins
  • 002 - Hartinger Consulting with Susanne Hartinger

    002 - Hartinger Consulting with Susanne Hartinger
    Aug 21 2024

    Join Susanne Hartinger, CEO of Hartinger Consulting, a 40-year-old agency located in Leibnitz, Austria. Susanne took over from her father, bringing a new vision focused on effective client communication.

    Hartinger Consulting has grown from a home-based business to a team of 15, transitioning from a full-service model to networked partnerships for specialized services. The agency values strong client partnerships, integrating clients’ expertise for sustainable outcomes.

    Learn more about the agency:

    • Website
    • LinkedIn
    • Susanne Hartinger on LinkedIn
    • Instagram

    CommUnity International is an international alliance of 34 independent agencies specializing in communications, advertising, marketing, and more. Discover the network:

    • Website
    • LinkedIn
    • Instagram

    Produced by DAS POD (https://daspod.at/).
    Show More Show Less
    13 mins

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