Fitness Business Copywriting

By: Mitch Rothbardt
  • Summary

  • In each bite-sized episode, personal trainer, gym owner, and copywriter Mitch Rothbardt covers a key aspect of copywriting and marketing you can use right away to can speak to your ideal prospects and get more of the clients YOU want.
    © 2024 Fitness Business Copywriting
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Episodes
  • Episode 19 - Authenticity Makes Sales As Easy as Blinking w/Nikki Trailor
    Jun 6 2022

    Yeah, I know. Sales are kind of a pain in the ass..but...you can't have a business without them! 

    How'd you like to know how to make them as easy as making a PB&J sandwich?

    It's called authenticity. Being authentic in your marketing lets your prospects know you, what you do, and how you do it even BEFORE they step in your door, and that makes selling as comfortable as a conversation with a friend on your porch on a summer night.

    Our guest Nikki Trailor tells you how she puts her clients on a page in all their glory and how you can do the same thing.

    You can find out more about her at https://www.nikkitrailor.com and listen to her podcast at https://brand.nikkitrailor.com.

    For more information and to download my special Ideal Client/AIDA Tool, go to MitchRothbardt.com. 

    You can contact Mitch and ask any questions by reaching out to Mitch@MitchRothbardt.com.

    Take a listen and please leave a review!     

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    21 mins
  • Episode 18 - Easy Networking w/Charlotte Davies
    May 30 2022

    Networking is one of those things that can give small business owners the cold sweats. 

    What do I talk about?

    Everyone's going to think I'm a phony!

    A room full of people I don't know....AAAHHHHHH!!!!!!!

    Charlotte Davies is our guest in this episode and she is terrific at taking the mystery and fear out of this very effective marketing step. 

    If you only take one thing out of this one I guarantee that you're going to want to know her super-secret way to start a conversation with almost anyone.

    And you know those 60-second pitches you get to do at these events? How about an easy template to get the entire room's attention without even having to tell them what you do! (Hint: It's about them.)

    You can find out more about Charlotte on Instagram @CharlotteTheCopywriter and her website will up very soon at CharlotteTheCopywriter.com.

    For more information and to download my special Ideal Client/AIDA Tool, go to MitchRothbardt.com. 

    You can contact Mitch and ask any questions by reaching out to Mitch@MitchRothbardt.com.

    Take a listen and please leave a review!     

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    24 mins
  • Episode 17 - Foundations of Email Marketing w/Dana Thao
    May 23 2022

    Want to know the keys to email marketing? Well,  this episode is for you.

    Copywriter and email-marketer extraordinaire Dana Thao is my guest and we talk all about the most important pieces of email marketing. 

    • The things you NEED to know about both you and your prospect before you write anything
    • The two tricks no one thinks about when it comes to getting your emails read
    • The REAL goal behind email marketing
    • Lots more stuff! 

    Listen to her here and find out more about Dana on IG @copywriterDana and her site at Danathao.com.

    For more information and to download my special Ideal Client/AIDA Tool, go to MitchRothbardt.com. 

    You can contact Mitch and ask any questions by reaching out to Mitch@MitchRothbardt.com.

    Take a listen and please leave a review!     

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    26 mins

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