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Episode 7: No Smiling

By: John Semley
Narrated by: Jay Baruchel
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  • Summary

  • Weed may be legal, but it’s still nearly impossible to market. We meet a lawmaker who bristled at federal rules forbidding smiling in cannabis advertising, and talk about branding with one of Canada’s most august, eminent stoners - Tommy Chong. We also chat about building a weed brand with Kevin Smith, veteran maker of “stoner movies,” who was himself a late-blooming stoner.
    ©Shed Creative Agency, a division of Universal Music Canada Inc. Shed (P)2021 Audible Originals, LLC 2021
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.