Thestoryographist.com and shawnkunkler.com present: Soloprenuer180 Episode 25, Why everyone needs to create Videos Videos VIDEOS
If a picture is worth a thousand words, then a video is priceless. As a solopreneur, you should be taking advantage of videos instead of standing on the sidelines and waiting.
Videos have become a significant part of branding and sales. More customers are jumping on their tablets and smartphones to learn about new companies, and almost 90% of these customers rely on video to help them decide if they want to do business with you or not.
You know this and want to do promo videos. Unfortunately, your fear of the unknown and your perfectionism is holding you back (not to mention your lack of time.) However, don't let that stop you from adding a robust digital asset to your arsenal.
This week, San Francisco Realtor Agent Shawn Kunkler and The Storyographist explore the world of content creation and how video (or lack of it) impacts our business. The Storyographist shares her successes behind video creation and how doing the work landed her a couple of lucrative opportunities.
Things you will learn in this episode:
- Videos let people in
- Don't overinflate the process
- It's relationship marketing, not sales
- Pick an avenue and nurture
- Don't sweat the small stuff
Resources Mentioned:
- Gear recommended by The Storyographist: https://thestoryographist.com/freebies
You can connect with Shawn and The Storyographist on Instagram, Facebook, and Twitter @solopreneur180. We'd love to connect with you.
Know another Solopreneur who feels trapped on an island alone? Show them some love and share this podcast.