• Episode 2: Mark Greenspan of Advanced Viticulture

  • Aug 13 2024
  • Length: 34 mins
  • Podcast

Episode 2: Mark Greenspan of Advanced Viticulture

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  • Summary

  • The second episode of Vine and River podcast introduces Mark Greenspan PhD, the partner and viticulturist at Advanced Viticulture. Of the many accomplishments and credentials in the viticultural field, notably, Mark holds an M.S. in Viticulture and a Ph.D. in Agricultural Engineering, from UC Davis. In addition to his academic achievements, he he holds Certified Crop Advisor and Certified Professional Agronomist certifications, and is a licensed Pest Control Advisor. Mark has been a member of the American Society of Enology and Viticulture for decades and has served as their president in the past. And when Mark is not busy with Advanced Viticulture, he also writes highly insightful viticultural columns for Wine Business Monthly.

    We opened the subjects of water needs of the vine, how they are related to yield and quality, and how to use available vineyard technology to supply those needs in the correct time - and save both the environmental cost of pumping and using unnecessary water, and the financial resources needed to do so,
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