Chatting with the super inspiring Lala McNab, today's guest, was something I was so looking forward to and our conversation didn't disappoint. Both being based in Perth, Western Australia, Lala and I catch up a few times each year. Our time together is so rich and abundant with reflection, what we are seeing in the online business space, what's challenging us in terms of business trends because we just can't get on board with what we are seeing, and a whole lot of a nourishing reality check and fresh view of things. I truly feel this podcast episode is like giving you a chance to tune into the kinds of conversations we have and look forward to. But why should you listen? Well collectively, we have over 4, maybe even 5 decades of business experience. In that time we have amassed extensive expertise and real-world business wisdom, like the kind that existed before social media took the stage as the go-to marketing solution. Hint, it's not the be all and end all but unless you've had the opportunity to see and be a part of the bigger of business, you may never understand that. Lala is one of those savvy, says it like it is business women who leads multiple businesses across the spectrum of product and service solutions that her clients adore. She's here to keep it real and to truly support business owners by starting and ending with the truth and realities of what it takes to lead a profitable, impacting, purposeful business that has a brand that's captivating and reflective of the impact it's destined to make. You are in for lots of energy, real-world business truths, and an opportunity to think differently when you tune into our conversation.