• Ep29 The art of purpose-driven storytelling – Andrew Griffiths

  • Oct 9 2024
  • Length: 50 mins
  • Podcast

Ep29 The art of purpose-driven storytelling – Andrew Griffiths

Listen for free

View show details

  • Summary

  • The ability to communicate is one of the wonders of the business world. And storytelling is very much a key that. Andrew Griffiths is a storytelling maestro – he’s written 13 books, including ‘Someone has to be the most expense, why not make it you?’ He’s also a sought-after keynote speaker and mentor to business leaders.

    He says that storytelling should be genuine and consistent across all platforms, reflecting your true self. Aligning personal purpose with organisational goals enhances storytelling impact, focusing on serving the audience rather than self-interest. Value perceptions, he says, can change over time, and so businesses need to adapt their value propositions to stay relevant.

    MORE INFORMATION

    Andrew Griffiths
    https://www.andrewgriffiths.com.au/

    The Sales Doctor
    https://thesalesdr.com.au/  

    Mutual Mattering E-Book by Ingrid Maynard
    https://thesalesdr.com.au/mutual-mattering-e-book/

    See omnystudio.com/listener for privacy information.
    Show More Show Less
Show More Show Less

What listeners say about Ep29 The art of purpose-driven storytelling – Andrew Griffiths

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.