• Ep. 8: The Power of Roots and Wings: Lessons from Luis Montero

  • Jan 6 2025
  • Length: 34 mins
  • Podcast

Ep. 8: The Power of Roots and Wings: Lessons from Luis Montero

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  • Summary

  • Episode Links:

    https://www.thecommunityagency.com/

    Summary

    In this episode of The Corvus Effect, Luis Montero, CEO of the global creative agency 'the community.' discusses his unique journey, from his multicultural upbringing with Spanish and Cuban roots to his leadership role in redefining brand connections in a multicultural America. The conversation covers the importance of adaptability, the transition from engineering to creative leadership, and the role of diversity and authenticity in the marketing industry. They also explore how Luis applies his professional learnings in his personal life to raise his children with strong values and cultural awareness.

    Show Notes

    00:00 Introduction to The Corvus Effect
    00:38 Meet Luis Montero: A Unique Perspective
    01:56 Cultural Integration and Leadership
    05:19 Career Journey: From Engineering to Creative Leadership
    09:26 Navigating Multicultural Marketing
    21:38 Balancing Family and Career
    27:03 Final Thoughts and Takeaways
    32:24 Closing Remarks and Resources
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