• Email Marketing Best Practices

  • Feb 14 2022
  • Length: 11 mins
  • Podcast

Email Marketing Best Practices

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  • Summary

  • In this episode, we carry on with email marketing from the last episode. This week we put forward our 20 biggest tips for email marketing best practices.Get to know your audienceRun A/B split testsCreate a pre-email campaign checklistTrack your chosen metrics and measure successPersonalise your email campaignsMake sure you publish quality email marketing contentSend all campaigns at the best time to improve opensReview all links and landing pagesBuild your own email listSegment your list and send relevant content to segmentsUnsubscribes are part of email marketing lifeClean and sanitise your list regularlyMake sure your email marketing design is on-brandDon't use generic "no-reply" style from names and send addressesSend a warm welcome email to all new subscribersSend consistentlyCheck and test every campaign before you send itStay up to date with the latest email marketing trendsUtilise cross channel marketingReview and check your subscriber data regularlyWe hope you enjoy this episode and feel free to share this episode on social media. You can listen to this podcast on most major podcast platforms.Support the show (https://www.patreon.com/funnelmybusiness)
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