ESSEC Knowledge

By: ESSEC Business School
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  • Summary

  • Be in the Know is a podcast series powered by ESSEC Knowledge @ ESSEC Business School. Hear what our faculty has to say about the latest business trends, breaking news and cutting-edge research in their own words. Ecoutez le décryptage des professeurs de l’ESSEC sur les dernières tendances dans le monde des affaires, sur l’actualité et leur recherche.
    ESSEC Business School
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Economics Social Sciences
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Episodes
  • 13: How to leverage sports events for maximum marketing impact

    13: How to leverage sports events for maximum marketing impact
    Aug 30 2024
    Professor of Marketing Marc Mazodier explains why brands should take advantage of major sports events, like the Olympic & Paralympic Games, in their marketing campaigns.
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    7 mins
  • 12: How to ensure your company’s tools amplify women’s voices

    12: How to ensure your company’s tools amplify women’s voices
    Mar 18 2024
    Two ESSEC professors share their research on sharing knowledge in virtual settings, and how companies can make this space more inclusive for female employees.
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    14 mins
  • 11: The intersection of ableism and sexism: how it impacts women's careers

    11: The intersection of ableism and sexism: how it impacts women's careers
    Feb 9 2023
    6 mins

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