• EP 10 - Riding The Wave

  • Nov 26 2023
  • Length: 30 mins
  • Podcast

EP 10 - Riding The Wave

  • Summary

  • These are uncertain times. Unclear, unsettled, maybe even a little unpleasant. And if you’re an innovator, that’s some really good news.

    We’re giving the last word of the season to Nick Childs, co-founder of DIRT, a consumer insights research platform that uses neuroscience to strengthen the bond between creators and audiences. But you probably already know Nick from his creative leadership at WPP, Omnicom, IPG, and Grey, as well as his award-winning work as an independent filmmaker and producer.

     You’ll hear about the time that Nick shepherded our own Michael Cruz through his directorial debut a few decades ago. But this is no stroll down memory lane. In fact, Nick is firmly focused on what’s next — including the potential for technology to enhance creativity and enrich audiences’ experiences. In the meantime, that means embracing fear, accepting the skeptics, and getting cozy with the crucible that is adversity.

    What can the advertising industry achieve when we combine our craft with technology? How do we celebrate AI as a powerful new tool of the trade, rather than wringing our hands about being replaced? What if, rather than being crushed by the coming ‘tsunami of AI,’ we learn to ride the wave — and find ourselves someplace more curious, more collaborative, more truly creative than we imagined? Join us.  

    Hosts: Rob Simone, Michael Cruz, Dan Gould
    Guest: Nick Childs
    Producer: Lyndsay Hoff
    Editor: Adam Kasper

    heysummerfriday.com
    @heysummerfriday

    Copyright Summer Friday LLC, 2023

    Summer Friday is a vibe. An approach. And — dare we say it? — a way of life. It's that ethos that inspires us, challenges us, and pushes us every day to take our company to places we never dreamed. And that’s what this podcast is all about.



    Exploring business & culture means amplifying voices. That’s why we’re including as much diverse thinking as possible — opening up the guest list to pull in questions and perspectives from across our team and our listeners. It’s a conversation all about business, entrepreneurship, marketing, technology and life. Because that’s what Summer Friday is all about, too.


    Hosts: Rob Simone, Michael Cruz, Dan Gould

    Producer: Lyndsay Hoff

    Editor: Adam Kasper


    heysummerfriday.com

    @heysummerfriday


    Copyright Summer Friday LLC, 2023

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