The business world is known for its wide range of acronyms. Some cultures use more than others, but at the end of the day, you need to speak the same language as your customers.

Oggam.ai helps remember, find, track these, and while it might not know all of them, it gives you a leg up by keeping track of the key ones your customers care about.

Let me show you how I keep track of them and learn them because at the end of the day, I want speak like my customers because I care, and it’s about them. I want to help them solve their problems, and so I can explain it in their own familiar language.

📋 Job to be done Definition

Job to be Done: "Track and understand customer-specific acronyms and industry terms from conversations to ensure that communication stays aligned and relevant across all teams, making it easier for us to talk the same language as our customers."

In the real world, here’s how I do it in 1 step:

1. Use Oggam.ai’s prompt to automatically extract these acronyms and provide a basic explanation or context for them.
2. Send the glossary to HubSpot so I know what my customer’s acronyms are.

This episode was brought to you by Oggam.ai. To get access to prompts and techniques discussed during this podcast, head over to 50 days of jobs to be done: CSM edition.