Curious as to how a PhD nutrition scientist pivoted from testing infant formula on pigs to advising Fortune 500 giants? Dr. Stephen Fleming reveals his entrepreneurial journey with Traverse Science here today, sharing how he transformed niche expertise and limited resources into a thriving consultancy. Sharing his strategies for effective customer discovery, he details how he built a loyal client base through strategic networking, and scaled a team while prioritizing work-life balance, especially after becoming a parent. Dr. Fleming goes on to offer tactical advice on doubling deal size with value-based pricing and impactful live proposals, and finishes up by sharing practical nutrition insights for entrepreneurs, including the power of fiber, the benefits of tea, and debunking fad diet myths for sustained energy and focus.

In this episode, you'll learn:

• How to identify and address client needs in a highly specialized field.
• Strategies for effective networking and lead generation, even with limited resources.
• How to structure client engagements and proposals for maximum efficiency and profitability.
• The importance of aligning business goals with personal values and lifestyle preferences.
• Practical tips regarding both nutrition and building and maintaining strong client relationships.

Welcome to the Consulting Success podcast. I'm your host Michael Zipursky, and in this podcast, we're going to dive deep into the world of elite consultants where you're going to learn the strategies, tactics and mindset to grow a highly profitable and successful consulting business.

Before we dive into today's episode. Are you ready to grow and take your consulting business to the next level? Many of the clients that we work with started as podcast listeners just like you, and a consistent theme they have shared with us is that they wished they had reached out sooner about our Clarity Coaching Program rather than waiting for that perfect time. If you're interested in learning more about how we help consultants just like you, we're offering a free, no pressure growth session call. On this call, we're going to dive deep into your goals, challenges and situation and outline a plan that is tailor made just for you. We will also help you identify where you may be making costly and time consuming mistakes to ensure you're benefiting from the proven methods and strategies to grow your consulting business.

So don't wait years to find clarity. If you're committed and serious about reaching a new level of success in your consulting business, go ahead and schedule your free growth session. Get in touch today. Just visit Consulting Success - Grow to book your free call today.

Dr. Stephen Fleming, a neuroscientist with a PhD from the University of Illinois, helps research directors at global nutrition brands like Nestle and Reckitt Benckiser better understand and promote their products. His company, Traverse Science, provides evidence synthesis and literature reviews to substantiate claims, guide R&D, inform policy, and more. By offering an objective scientific perspective, Traverse Science empowers research teams to avoid data overwhelm, make informed decisions, and focus on their core strengths. Dr. Fleming's mission is to cut through misinformation and provide evidence-based solutions for the food and beverage industry.

Connect with Dr. Stephen...

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.

How exactly does a mechanical engineer with dreams of working with race cars end up becoming “The Fry Guy” with his own million-dollar consulting business in the potato processing industry? Mike DeLong, President of Projex Consultants, is here to share his unconventional journey doing just that.

Striking out on his own after years working at McCain Foods, Mike credits Projex’s early success to emphasizing clear service offerings, a targeted client focus, confident communication, and creating a powerful referral network by leveraging industry relationships with equipment suppliers. Discussing his efforts to scale his business, he notes that he hired a virtual assistant to focus on high-value tasks, then recruited skilled professionals with competitive pay, remote work, and unlimited PTO, to help overcome the challenges of solo consulting. As you will hear, Mike’s remarkably high client retention comes from genuine care, sharing industry insights, and consistent communication, demonstrating that clear vision, strategic relationships, and a people-first approach are the keys to building a thriving consulting business.

In this episode, you'll learn:

• How to leverage niche expertise to build a thriving consulting business
• Strategies for activating and nurturing referral networks
• How to strategically scale your team with virtual assistants and industry experts
• The importance of balancing entrepreneurial ambition with personal values
• Tactics for building and maintaining strong client relationships

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.

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Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.

How exactly does a flute player end up building and running her own six-figure consulting business? Amy McDougal, President and Founder of CLEAResources, shares her journey from earning a BM in Flute Performance to leading a thriving legal compliance consultancy.

After a chance entry into law and military service, Amy discovered her passion for preventive legal risk mitigation. She created a niche by blending the personalized approach of a lawyer with the structured frameworks of a consultant, bridging the gap between costly law firms and off-the-shelf solutions.

To reach such high level clients as General Counsels and CCOs, Amy uses innovative, network-driven tactics, emphasizing direct communication over digital marketing. Her clients range from family-owned businesses to global corporations, all seeking effective compliance programs, and she compares compliance to the essential investment in physical security, highlighting its critical yet unquantifiable value. Drawing upon military lessons like followership and an abundance mindset, Amy remains a solo consultant who delivers high-quality, personalized services, and whose referrals and focus on comfort fuel her sustained growth and success.

In this episode, you'll learn:

• How to identify market gaps and create hybrid consulting offers
• Marketing strategies for reaching niche client profiles (e.g., General Counsel)
• The power of analogy in communicating the value of preventative services
• The importance of both leadership and followership in consulting
• How to build a successful business on your own terms

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.

What does it take to go from seeking sales door-to-door to helping $100 million industrial companies achieve 10x growth? Caxy CEO Mike LaVista has done all that and more in his 23-year journey scaling a tech consulting firm, and he shares many of his secrets for success here today.

Starting with an 80's cover band background, Mike's transition to tech was accidental but fueled by a focus on client needs. Caxy's key pivot, he reveals, was niching down to serve industrial companies scaling to $1 billion. Noting that this specialization dramatically increased project value, Mike highlights Caxy’s innovative "Game Changer Assessment" which has become a cornerstone, positioned as an investment, not a cost. He details how client acquisition has evolved from cold calls to referrals, partnerships, and content marketing - including his own podcast - and that scaling the team has required standardized processes and objective hiring assessments. Mike finishes up today by describing his transformation from tech expert to strategic CEO, embracing coaching and a growth mindset, and propelling Caxy toward exponential growth as it aims to make today's top line tomorrow's bottom line in three years.

In this episode, you'll learn:

• How to niche down your consulting services for maximum impact
• How to position a high-value discovery offer
• Client acquisition strategies beyond cold outreach: the power of referrals, partnerships, and content
• Key steps to effectively scale your team and avoid delegation pitfalls
• The role of objective assessments in hiring A-players
• Strategies for transitioning from a technical expert to a strategic CEO focused on exponential growth.

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Consulting Website Mastery Program

Don't let competitors win the clients that should be yours. The Consulting Website Mastery Program from Consulting Success is a limited-spot opportunity to learn how to build a high-converting consulting website. Discover the lead generation strategies and content secrets. Visit www.ConsultingSuccess.com/website to secure your place.