It was my pleasure to chat with Julie Cole about collaboration and switching gears. Julie is the co-founder of Mabel's Labels and busy mama of six. She has helped her company bring their product to a worldwide market, gain media recognition and win countless entrepreneur awards. Julie is a regular television contributor, an influential and syndicated blogger. She is also a professional speaker about business, babies and blogging.
As an early adopter of Social Media, we chat about how things have changed over the years, how she got started and why Social Media was so important to their businesses to reach their audiences and build relationships with them.
Her advise: Go where your customers are, give them what they want where they are. She explains why your message needs to be platform specific and why automation can impact your brand.
Listen to learn how Mabel's Labels have pivoted their business to respond to the growing needs around Covid-19. Love the creativity and inventiveness around using their technology to include new products. It was exciting to hear how she has collaborated with new companies where they would have never collaborated before.
Connect with Julie:
https://mabelslabels.ca/en_CA/
https://twitter.com/juliecole
https://www.instagram.com/cole.julie/
https://www.facebook.com/Mabelhood
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