• Caroline and Isabel Bercaw of Da Bomb Bath Fizzers - Sisterpreneur Success

  • Apr 17 2020
  • Length: 30 mins
  • Podcast

Caroline and Isabel Bercaw of Da Bomb Bath Fizzers - Sisterpreneur Success

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  • Summary

  • Isabel and Caroline Bercaw started Da Bomb Bath Fizzers after experimenting with scents and bath products at their own home in Minnesota. They were 10 and 11 years old. A year later they sold out on their first day at an art fair, and got their first order from a local salon. Not long after, they were approached by Target for a national distribution deal. It takes a strong mindset to make a business succeed and still have to take your finals. For Isabel and Caroline, the mindset was a mixture of curiosity, tenacity, and amazing family support. Now, they are 17 and 19, and Da Bomb is 5 years old with $20M in annual revenue (see their feature in Entrepreneur Magazine at https://www.entrepreneur.com/article/337846). The whole family is involved and they have big plans for international expansion. Isabel and Caroline join Julia Pimsleur to share their journey, including how a local salon owner gave them their first vote of confidence as a business; the moment their grandmother came to the rescue after their first website failed expectations; what happened in the period they called "The Dark Ages" when they lived among bath bombs everywhere; why the sound of a tape gun still gives them chills; and, what the sisters have already learned about self-care and pacing themselves. See omnystudio.com/policies/listener for privacy information.
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