CHURN FM

By: Andrew Michael
  • Summary

  • CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

    © 2024 CHURN FM
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Episodes
  • E275 | How to Prepare Your SaaS for Acquisition with Tim Schumacher
    Dec 11 2024

    Today on the show we have Tim Schumacher, the Co-Founder of SaaS Group, a company specializing in acquiring and scaling SaaS businesses.

    In this episode, Tim shares his insights on how SaaS founders can prepare their businesses for acquisition, covering key metrics, processes, and strategies to stand out in the market.

    We then discussed the importance of revenue, profitability, and team structure in determining valuation and how SaaS Group evaluates potential acquisitions.

    We wrapped up by exploring post-acquisition integration, including how SaaS Group supports acquired companies to maximize growth while maintaining their unique culture.

    Mentioned Resources

    • Tim Schumacher
    • Saas.group
    • Sedo.com
    • GoDaddy
    • Open AI
    • Adobe
    • Figma


    Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

    Ideal Customer Profile Course: How to find your Ideal Customer Profile 'ICP' in B2B SaaS

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    37 mins
  • E274 | Activation Milestones: The Secret to Early Retention Success with Elliott Poppel
    Dec 4 2024

    Today on the show we have Elliott Poppel, the CEO and founder of General Collaboration.

    In this episode, Elliott shares his experience identifying activation milestones to separate casual visitors from engaged users and how these metrics drive early retention success.

    We then discussed the challenges of integrating multiple tools into a seamless user experience and the importance of positioning and marketing in product adoption.

    We wrapped up by exploring the lessons Elliott learned as a third-time founder and his insights on balancing user acquisition, retention, and growth.

    Mentioned Resources

    • Elliott Poppel
    • General Collaboration
    • Meta
    • Meta Portal
    • Apple
    • Google
    • Mark Zuckerberg
    • Muppets
    • Alexa
    • Google Home
    • ChatGPT
    • Gemini
    • Claude
    • Home Assistant
    • Google Docs
    • Figma
    • Notion
    • Linear
    • Jira
    • Airtable
    • Slack
    • Superhuman
    • Brian Halligan
    • HubSpot


    Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

    Ideal Customer Profile Course: How to find your Ideal Customer Profile 'ICP' in B2B SaaS

    Show More Show Less
    37 mins
  • E273 | Redefining Customer Success in the Age of AI with Agency's CEO Elias Torres
    Nov 28 2024

    In this episode, Elias Torres shares his journey from building and selling Drift for $1.2 billion to launching Agency and how he’s leveraging AI to revolutionize customer success.

    We then dove into the challenges of scaling customer success teams, the role of AI in automating tasks, and the potential to create a unified "customer brain" for better insights and engagement.

    We wrapped up by discussing the future of customer success, the shift to outcome-based pricing models, and Elias' vision for building a $10 billion company with a lean team empowered by AI.

    Mentioned Resources

    • Agency
    • Drift
    • HubSpot
    • Vista
    • OpenAI
    • Jensen Huang
    • Nvidia
    • BG2 Podcast
    • Copilot
    • Cursor
    • ChatGPT
    • Sequoia
    • Brian Halligan
    • WhatsApp


    Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

    Ideal Customer Profile Course: How to find your Ideal Customer Profile 'ICP' in B2B SaaS

    Show More Show Less
    43 mins

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