• Connection Through Conversation: Your Vocal Brand
    Jul 14 2023

    Hey y'all, and welcome back!
    Today we're exploring the world of your vocal brand, or your brand voice. You use this any time that you're communicating with word - whether spoken or written.

    We take a look at

    • Letting your personality shine through in your copy
    • Connecting your messaging and your passions to create dynamic content
    • A variety of approaches to creating and scheduling content to maintain consistency and reduce confusion

    Shout out to Emily Writes Well on Instagram for brand voice examples!

    Find the full transcript on the Blog

     

    Promised Links:

    Schedule Your Call

    The DIY Brand Guide

    5 Questions to Ask Before Crafting Your Brand

     

    Get in Touch:

    Instagram @the_verdant_heart_project

    email at abby@theverdantheartproject.co

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    13 mins
  • Crafting Your Visual Brand, pt 2: Discover Your Brand Imagery
    Jul 14 2023

    Hey, y’all and welcome back to Branding from the Heart for Part 2 of crafting your visual brand! Last episode was all about color, and today we're looking at all things shapes and imagery - the pictures that you use to inspire connection with your brand.

    We're going to review

    • Shape psychology and meanings
    • Images and finding inspiration
    • How shape pyschology informs your font choice

    Find the full transcript

     

    Promised Links:

    The DIY Brand Guide

    Schedule Your Call

    Previous Episodes Mentioned:

    Core Values & Niching

    Systems to Support Your Goals

    All About Color

    Get in Touch:

    Instagram @the_verdant_heart_project

    email at abby@theverdantheartproject

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    12 mins
  • Crafting Your Visual Brand, pt. 1 - All About Color!
    Jul 13 2023

    Hey, y'all, and welcome back!
    Today's episode is part one of building your visual brand, and it's all about one of my pet passions - COLOR! Life without color would be dull, and so would your brand.

    Dive in to discover

    • Why color theory matters
    • An overview of color psychology with a real life example
    • 3 rules of thumb to consider when crafting your brand

    Find the full transcript on the blog

    Promised Links:

    The DIY Brand Guide

    Schedule Your Call

    Get in Touch:

    Instagram @the_verdant_heart_project

    Email at abby@theverdantheartproject.co

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    16 mins
  • Creating Systems That Support Your Goals
    Jul 12 2023

    Hey, y'all, and welcome back!

    Today we're exploring the concept of systems to support you in your goals - both what you want to experience as a provider and what you want your client to experience when they work with you.

    Listen to the end to find out

    • What systems have to do with branding
    • Why I love my CRM
    • My favorite questions to consider when setting up systems

     

    Promised Links:

    5 Questions to Ask Before Branding Your Business

    Schedule Your 45 Minute Call

    Check out Paperbell (affiliate link)

     

    Find me on

    Instagram @the_verdant_heart_project

    Check out the blog for a full transcript

    Shoot me an email at abby@theverdantheartproject.co

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    17 mins
  • Core Values & Niching
    12 mins
  • Branding From the Heart... What the Flips Does That Mean??
    Jun 1 2023

    In this episode of Branding From the Heart, we're playing a little session of get-to-know-you!

    You'll hear:

    • the evolution of my business
    • what inspired my business pivot
    • my heart for your success
    • a little preview of what's to come

    Leave a comment or reach out on Instagram to help me get to know you, too!!

    Instagram: www.instagram.com/the_verdant_heart_project
    Email: abby@theverdantheartproject.co
    Website: www.theverdantheartproject.co

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    7 mins
  • Branding From the Heart: Trailer
    May 11 2023

    On this podcast, I’m sharing the business basics that will enable you to have a kick-ass brand, approach each work session with excitement, and stand out from the crowd in your niche.

    The best part? It’s short, sweet, and actionable. Each episode is digestible, with clear action steps so that you have time to actually put each step in place!

    Go ahead and follow the podcast and share a screenshot on Social Media or with a friend or biz bestie that you think will enjoy it, too!

    Until next time… don’t be afraid to show up with passion and create from the heart.

     

    Click here to get the 5 Key Questions to Ask Before Branding Your Business! https://preview.mailerlite.io/preview/284653/sites/84950118659262086/5-questions-to-ask-before-crafting-your-brand

     

    Click here to get the DIY Brand Kit! https://preview.mailerlite.io/preview/284653/sites/82774067462014532/5oQMla

     

     

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    2 mins