In today’s episode, I will be speaking with Liz Cholhan, co-founder of Highlo Designs, a brand designer, business owner, wife, and mom. Liz teaches other designers how to grow and scale their brand design business by digging into the heart of their business and the brands they design.

Highlo was created with the simple vision of equipping businesses to build lasting connections with their audiences. They bring a dynamic skillset to each project. From strategic thinking to creative solutions to flawless implementation, they have the unique ability to simplify and focus in on what really matters to each of their clients and their branding and design needs to exceed expectations.

Liz and I discuss starting Highlo Designs with her husband Christian, why they focus on holistic branding and what this means to them, merging the path of where your brand comes from & where you want it to go in the future, building lasting relationships with committed customers, and much more.

Tune in to learn about:

• How to connect your brand to your target audience to build long-lasting relationships
• Tips and insights on balancing owning a business & being a mother
• Ways to combat negative thoughts and get to the root of the issue
• Setting boundaries and having healthy client relations in your business
• How to identify limiting thoughts you may be experiencing & overcoming mindset blocks

Plus much more!

Don’t forget to subscribe to the podcast so you never miss a new episode & let us know if you enjoyed this episode by leaving a review 🎙️

Resources

Connect With Liz

Highlo Designs Website: https://www.highlodesigns.com/

Highlo Courses Website: https://www.highlocourses.com/

Instagram: https://www.instagram.com/highlodesigns/

Affiliates

Planoly: https://www.planoly.com/referral/canoepointdesignco

Flodesk: https://app.flodesk.com/sign-up?ref=brandcamp

Honeybook: https://www.honeybook.com/invites?code=brandcamp

Connect With Me

Brand Camp Podcast Instagram: https://www.instagram.com/brandcampp/

Canoe Point Design Co. Website: https://canoepointdesignco.ca/

Canoe Point Design Co. Instagram: https://www.instagram.com/canoepointdesignco/

Contact: hello@canoepointdesignco.ca

In today’s episode, I will be speaking with Tristyn Sipsy, the owner and copywriter behind Sipsy Ink. While Trisyn was writing for Georgia Aquarium, she saw firsthand how the right words can drive people to action. That’s where Sipsy Ink Copywriting Studio came in.

Sipsy Ink is a copywriting studio for purpose-driven brands and creative entrepreneurs so you can start reaping the benefits of words that are designed to generate leads. (and make you more money, honey!)

Tristyn and I discuss what copywriting really is and why it’s important for businesses, tips for DIYing copywriting, why you should diversify your marketing avenues for your business, what meta tags are & how to properly use them, and all things copywriting for business owners!

Tune in to learn about:

• The value of copywriting and it’s return on investment (RIO) for your business
• The pros and cons of investing in copywriting vs DIYing it
• Where to put keywords on your website and the drawbacks of keyword stuffing
• What search engine optimization (SEO) is and why it’s important for Google rankings
• 4 vital tips for optimizing your business on Google search

Plus much more!

Don’t forget to subscribe to the podcast so you never miss a new episode & let us know if you enjoyed this episode by leaving a review 🎙️

Resources

Connect With Tristyn

Sipsy Ink Website: https://sipsyink.com/

Instagram: https://www.instagram.com/sipsyink/

Affiliates

Planoly: https://www.planoly.com/referral/canoepointdesignco

Flodesk: https://app.flodesk.com/sign-up?ref=brandcamp

Honeybook: https://www.honeybook.com/invites?code=brandcamp

Connect With Me

Brand Camp Podcast Instagram: https://www.instagram.com/brandcampp/

Canoe Point Design Co. Website: https://canoepointdesignco.ca/

Canoe Point Design Co. Instagram: https://www.instagram.com/canoepointdesignco/

Contact: hello@canoepointdesignco.ca

In today’s episode, I will be speaking with Danielle Spadinger, founder of Timberline Design Co. Danielle is a designer, entrepreneur, and a mama to 2 pups and a toddler. She specializes in timeless unique designs.

Her design journey started when she transferred to universities and was lost at what to do with her life. She ended up transferring to Metropolitan State University of Denver and diving into Communication Design courses that She loved. She started working in the design industry in 2011 while in school because she couldn’t get enough.

She created my business while she was in school so she could freelance and it has blossomed into so much more the last few years. The name Timberline was officially created in 2021 after much personal discovery and strategy and officially launched in 2022. Her studio has worked with various brands in multiple industries throughout the years from big trade show projects to small business branding and web design.

Danielle and I discuss the realities of being a working mom and the importance of setting boundaries in both your personal and professional life. She shares how she balances motherhood while owning a business and freelancing, along with tips for others looking to do the same!

Tune in to learn about:

• How she ended up finding her passion for graphic design after feeling lost in school
• What she learned in University that she was able to apply to her business
• Setting boundaries with clients and in her personal life
• Working with clients that align with your values and being okay with saying ‘no’ to projects
• Losing your identity while being a stay-at-home parent & a working parent, and how she has dealt with this

Plus much more!

Don’t forget to subscribe to the podcast so you never miss a new episode & let us know if you enjoyed this episode by leaving a review 🎙️

Resources

Connect With Danielle

Timberline Design Website: https://www.timberlinedesign.co/

Instagram: https://www.instagram.com/timberlinedesign.co/

Facebook: https://www.facebook.com/timberlinedesignco

LinkedIn: https://www.linkedin.com/company/timberline-design-co

Affiliates

Planoly: https://www.planoly.com/referral/canoepointdesignco

Flodesk: https://app.flodesk.com/sign-up?ref=brandcamp

Honeybook: https://www.honeybook.com/invites?code=brandcamp

Connect With Me

Brand Camp Podcast Instagram: https://www.instagram.com/brandcampp/

Canoe Point Design Co. Website: https://canoepointdesignco.ca/

Canoe Point Design Co. Instagram: https://www.instagram.com/canoepointdesignco/

Contact: hello@canoepointdesignco.ca