• Author Joe Aston on what went wrong for the Qantas brand

  • Oct 25 2024
  • Length: 41 mins
  • Podcast

Author Joe Aston on what went wrong for the Qantas brand

  • Summary

  • In this week's episode we speak with former Australian Financial Review Rear Window columnist Joe Aston about the national airline and how its reputation has fallen among so many flyers.

    Aston, who penned the upcoming book, The Chairman's Lounge: The Inside Story of How Qantas Sold Us Out, speaks with senior Good Weekend writer Jane Cadzow about how he went from working for Qantas and writing a travel column, to being highly critical of the airline and its former CEO Alan Joyce, to why he wanted to capture that trajectory in a book (with a young baby in tow).

    See omnystudio.com/listener for privacy information.

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