• #383 - Are You Making a Value Sale?

  • Jul 15 2024
  • Length: 26 mins
  • Podcast

#383 - Are You Making a Value Sale?

  • Summary

  • Conversation with Ian Campbell, the CEO of Nucleus Research, a recognized expert on ROI and TCO analysis of technology, and the author of The Value Sale: How to Prove ROI and Win More Deals.

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