In this episode the boys discuss how you can actually grow your business through TikTok; how to speak to the younger audience out there and how to grab their attention.
KEY TAKEAWAYS
“You have to commit to it. Once you get the momentum, it really ramps up. You have to do everything within the platform. 2-3 days posts per day, a live per day. It’s blatantly obviously now how important it is in terms of business and bringing actual money in.”
“Comparing a video put on Instagram Reels to a video put on TikTok that goes viral, the views are so different. You can reach 10,000 views on a TikTok video, where it reaches just 1,500 on Instagram Reels.”
How did you get your first 1,000 followers on TikTok? “Just consistency. Just respond to comments with a video. You’re interacting with your audience, they’re seeing that you actually read their comments and you’re taking time to do a video on it, specifically what they want to hear.”
“Just a video, no hash tags, record it and post it. Make sure the content you put out there is relevant to your business.”
“TikTok is probably going to be the next biggest online paid advertising platform. It’s too big an opportunity to miss.”
“The growth that you’ll get from TikTok is ten-fold compared to any other platform right now.”
BEST MOMENTS
“The people who say this isn’t for me and not using it, my advice would be to remove that barrier and try it because it doesn’t matter what platform you use as long as you’re getting attention on your brand and actually trying to build relationships up with people.”
“Word of mouth has become online word of mouth.”
“It’s around to stay. TikTok is way easier to use than Instagram.”
“It’s just leveraging the time in creating content and putting it in places where you’re going to get the best result.”
Links
@jackwicksuk @christraylor.ig
ABOUT THE HOSTS
Chris Taylor is a Social Media Expert, Trainer & Consultant with a history of building 2 x multi six figures businesses in just 18 months before he turned 24. Chris has over 33k followers on Instagram and has been able to leverage the platform to help generate over 1.3m leads & £850k in sales for himself and his customers. Jack Wicks is a Property Entrepreneur who has made a name for himself for being open and honest. He openly documents the good, the bad and the ugly of his entrepreneurial journey so far and understood really quickly the importance of getting his face out there to the world. Jack now runs multiple businesses in a number of different industries and leverages his personal brand to drive hundreds of leads a month into his businesses. “Be Visible, Being Consistent & Most Importantly Being YOU”.