My guest today is Tom Old. Tom is a social entrepreneur and sustainability leader. In 2014, he established two businesses Just Move In and Big Clean Switch, which are both B-Corporations. In 2016, Tom spent three days training with Al Gore in Manila as part of the Climate Reality Program. He has since been an active member of Climate Reality and some talks and events across the country. He’s been to the COP 21 in Paris in 2015, which is the famous International Climate Agreement, and is well connected in the world of business and sustainability. He's a believer in pragmatic positive change and believes that establishing the right strategy is not just a necessity for the planet but necessary for the businesses that want to evolve and stay relevant in the 21st century.
The areas we covered include:
What Big Clean Switch is trying to achieve.
The types of organisations Tom works with at Big Clean Switch.
The impact that the Paris climate talks had on Tom.
How behavioural economics is behind Just Move In.
Why service is so important to Tom and how that enables him to deliver on bringing sustainability into every day tasks.
The business case for purpose driven businesses.
Why both businesses are B-corporations the impact on how he runs the companies.
How working with IKEA is helping to change the narrative on sustainability
The impact that Al Gore and the organisation Climate Reality has had on Tom and his work.
The business case for purpose: HBR/EY Report - mentioned in the podcast.
You can find out more about Big Clean Switch at https://bigcleanswitch.org/ and Just Move In at https://www.justmovein.co/. Tom can be found at LinkedIn here.
I hope you enjoy the conversation as much as I did. If you like the podcast, please leave a review on iTunes. If you've got a direct feedback, we'd love to hear from you either via Twitter @BofMeaning or via email at Sanjay@TheBusinessOfMeaning.com. Thank you.