• 065: From Corporate Burnout to Boutique Pet Brand with Chavarne Wright of Le Paws

  • Jun 10 2022
  • Length: 31 mins
  • Podcast

065: From Corporate Burnout to Boutique Pet Brand with Chavarne Wright of Le Paws

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  • Summary

  • After a decade of grinding in the corporate world, Chavarne Wright finally hit burnout. So, she decided to combine her passion for animals with a dream of starting an ecommerce business. In less than 6 months, she launched Le Paws, a proud Australian eco-boutique pet brand. The brand’s best-seller is an ethical, functional, and stylish feeding mat inspired by Chavarne’s Chief Meow Officer–Daisy. Le Paws was featured in British Vogue this spring, and this summer plans to expand its product line and distribute to wholesalers.    Listen to Mollie and Chavarne discuss:  Quitting her corporate career and going all-in on Le Paws The challenges of breaking into the pet industry  How the Start and Scale course helped her create a brand identity  The importance of naming conventions for a brand Understanding cultural and communication differences with suppliers Making the Le Paws dining mats reversible and durable  Shifting her launch date 6 times Why entrepreneurs need to be flexible Getting featured in British Vogue  And much more pet industry advice…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
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