• 034 - WNBA All-Star Event, Basketball, Fashion, and Experiential Marketing with Danielle Chong

  • Jul 19 2024
  • Length: 34 mins
  • Podcast

034 - WNBA All-Star Event, Basketball, Fashion, and Experiential Marketing with Danielle Chong

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  • Summary

  • Danielle, the founder of Boxout Brand, shares her journey in the sports industry and her passion for basketball. She talks about how she fell in love with the sport and combined fashion and basketball to continue her dream of working in sports and entertainment. Danielle also discusses the growth of the WNBA and the positive changes happening in the league. She shares details about the event she is organizing called Drip Social, which celebrates the intersection of basketball and fashion during the WNBA All-Star Event in Phoenix. Danielle emphasizes the importance of intention, teamwork, and collaboration in creating successful events. She also talks about her plans, including a digital platform to assist people interested in working in sports and entertainment.


    Chapters


    00:00 Introduction and Background

    08:15 The Growth and Positive Changes in the WNBA

    10:35 Drip Social: Celebrating Basketball and Fashion

    19:25 Creating Successful Events

    28:21 Favorite Athletes

    35:46 Future Plans and His and Hers Pop-Up
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