• 033 - Why VIP Experiences Are the Future of Sports Team Revenue

  • Jul 8 2024
  • Length: 15 mins
  • Podcast

033 - Why VIP Experiences Are the Future of Sports Team Revenue

Listen for free

View show details

  • Summary

    • Episode Summary: In this episode, Courtney Stephen delves into the dynamic world of sports marketing, sharing his wealth of experience and insights on the challenges of attracting fans to stadiums. The conversation touches on several key areas, including: Storytelling and Fan Engagement: Courtney emphasizes the critical role of creating compelling stories and memorable experiences to draw fans in and keep them engaged. Exclusive and Premium Fan Experiences: The growing trend of offering fans premium experiences, such as front-row seats and VIP areas, is explored, highlighting how these perks can enhance fan loyalty and excitement. Community and Atmosphere: The importance of fostering a lively and inclusive community atmosphere within stadiums is discussed, showcasing how a vibrant environment can enhance the overall fan experience. Marketing Strategies: Various strategies for effectively marketing sports events and engaging with fans are examined, providing valuable insights for anyone interested in the sports industry. Join us for an insightful discussion with Courtney Stephen as we explore the multifaceted world of sports marketing and discover innovative ways to fill the stands with enthusiastic fans.


    • Chapters

      00:00 The Challenge of Filling Up a Stadium

      02:19 Sports Marketing: Leveraging Athlete Influence

      05:41 The Rise of Premium and Exclusive Experiences

      08:57 Creating Unforgettable Experiences

      11:15 Community Experiences in Stadiums

      13:28 The Changing Landscape of Sports Viewing
    Show More Show Less
Show More Show Less

What listeners say about 033 - Why VIP Experiences Are the Future of Sports Team Revenue

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.