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Writing Better Copy
- Learn to Write Effect Messaging and Increase Conversions
- Narrated by: Sarah Eileen
- Length: 1 hr and 21 mins
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Publisher's Summary
Writing better copy is simple - it starts with listening to this audiobook. Writing Better Copy is a quick and easy listen that will teach you how to write more effectively to convey your message quickly.
Copywriting is simply the art of conveying a message from one person to another, and the most important principle of copywriting is the ease and speed with which this message is communicated. When I first started working as a copywriter, I thought that I needed to use long words and complicated sentences to bamboozle readers into buying the products - that only long elegant prose would increase website conversions. I was wrong.