Try free for 30 days

Preview

1 credit a month to buy any audiobook in our entire collection.
Access to thousands of additional audiobooks and Originals from the Plus Catalogue.
Member-only deals & discounts.
Auto-renews at $16.45/mo after 30 days. Cancel anytime.

Winning Customer Centricity

By: Denyse Drummond-Dunn
Narrated by: Denyse Drummond-Dunn
Try Premium Plus free

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $13.99

Buy Now for $13.99

Pay using voucher balance (if applicable) then card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.

Publisher's Summary

Customer centricity isn't just a goal or buzzword; it's a make-or-break necessity for succeeding in business today. In fifty short chapters (one for each week of the year), this audiobook accompanies you on your journey to increased customer centricity.

Its unique approach enables you to strategically turn your organization into a customer-focused powerhouse, from the inside out. Winning Customer Centricity will show you how to:
  • INTEGRATE customers into your company's very DNA, from strategy to infrastructure,
  • CHOOSE and connect with the right customers and build long-term relationships.
  • REINVENT your brand to ignite and maintain customer demand and loyalty... and a whole lot more!

    Whether you're starting a new company, seeking to turn around one that's underperforming, or working to build upon a solid foundation, Winning Customer Centricity will help you to put your customers where they belong - at the very heart of your business!
©2015 C3Centricity (P)2015 C3Centricity

Critic Reviews


A must read for today's and tomorrow's marketeers.
-- Paul Polman, CEO Unilever

Her advice will do wonders for your company and your clients.
--Professor Dominique Turpin, President IMD

This book will give you some personal epiphanies on your journey to truly knowing who your customers are.
-- Martyn Etherington, CMO Mitel

A must read for organizations ready and willing to put the customer needs at the core of business decisions.
-- David Armano, Global Strategy Director, Edelman Digital

If you're in business today, Denyse's book is a must-have.
-- Anita Williams Weinberg, CEO VerbStudios

What listeners say about Winning Customer Centricity

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.