The Little Book of Persuasion cover art

The Little Book of Persuasion

Defend Yourself by Becoming a Skilled Persuader

Preview

Try Premium Plus free
1 credit a month to buy any audiobook in our entire collection.
Access to thousands of additional audiobooks and Originals from the Plus Catalogue.
Member-only deals & discounts.
Auto-renews at $16.45/mo after 30 days. Cancel anytime.

The Little Book of Persuasion

By: Sia Mohajer
Narrated by: Mike Norgaard
Try Premium Plus free

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $9.99

Buy Now for $9.99

Confirm Purchase
Pay using voucher balance (if applicable) then card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.
Cancel

About this listen

Every day we engage in psychological battle to persuade others or be persuaded by them. The history of persuasion dates back to the Ancient Greeks, who valued rhetoric as an essential skill. Times have changed and rhetoric has lost its place as a fundamental skill of reasoning and logic. This leaves us open and unarmed against skilled persuaders.

Persuasion is more than just tactics and methods of social compliance. Understanding how we are persuaded opens the doorway to a deeper understanding of our automatic brain processes and biases. Expert persuaders tap into these processes and use them against us for their own benefit.

This book is a journey into these techniques. You will emerge from it smarter, more persuasive, and better equipped to defend yourself.

©2015 Sia Mohajer (P)2016 Sia Mohajer
Career Success Communication & Social Skills Economics

What listeners say about The Little Book of Persuasion

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.