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The League

How Five Rivals Created the NFL and Launched a Sports Empire

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The League

By: John Eisenberg
Narrated by: Daniel Thomas May
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About this listen

The epic tale of the five owners who shepherded the NFL through its tumultuous early decades and built the most popular sport in America

The National Football League is a towering, distinctly American colossus spewing out $14 billion in annual revenue. But it was not always a success. In The League, John Eisenberg focuses on the pioneering sportsmen who kept the league alive in the 1920s, 1930s, and 1940s, when its challenges were many and its survival was not guaranteed. At the time, college football, baseball, boxing, and horseracing dominated America's sports scene. Art Rooney, George Halas, Tim Mara, George Preston Marshall, and Bert Bell believed in pro football when few others did and ultimately succeeded only because at critical junctures each sacrificed the short-term success of his team for the longer-term good of the league. At once a history of a sport and a remarkable story of business ingenuity, The League is an essential listen for any fan of our true national pastime.

©2018 John Eisenberg (P)2018 Hachette Audio Coaching Entrepreneurship Football (American) Sports Sports History United States Business

Critic Reviews

"John Eisenberg tells the fascinating account of how five owners, including the Bears's George Halas, cut through their disputes and differences to work together to form the foundations of the league."—Chicago Tribune
"The pluck-and-luck tale of the creation and stabilization of the league is a small but exemplary chapter in American capitalism and popular culture."—Wall Street Journal

"[A] deeply researched, surprise-on-every-page, and altogether marvelous new book"—Weekly Standard

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