The Go-Giver Influencer cover art

The Go-Giver Influencer

A Little Story About a Most Persuasive Idea (Go-Giver, Book 3)

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The Go-Giver Influencer

By: Bob Burg, John David Mann
Narrated by: Bob Burg, John David Mann, Ana Gabriel Mann
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About this listen

From the best-selling authors of The Go-Giver, Go-Givers Sell More, and The Go-Giver Leader comes another compelling parable about the paradox of getting ahead by placing other people's interests first.

The Go-Giver Influencer is a story about two young, ambitious businesspeople: Gillian Waters, the chief buyer for Smith & Banks, a midsize company that operates a national chain of pet accessory stores; and Jackson Hill, the founder of Angels Clothed in Fur, a small but growing manufacturer of all-natural pet foods. Each has something the other wants.

To Jackson, Smith & Banks represents the possibility of reaching more animals with his products - if he can negotiate terms and conditions that will protect his company's integrity. To Gillian, Angels Clothed in Fur could give her company a distinctive, uniquely high-quality line that will help them stand out from their competitors - if Angels Clothed in Fur can be persuaded to give them an exclusive.

At first, the negotiations are adversarial and frustrating. Then, coincidentally, Gillian and Jackson each encounter a mysterious yet kindly mentor. Over the next week, while neither one realizes the other is doing the same, both Gillian and Jackson learn the heart of both mentors' philosophies: The Five Secrets of Genuine Influence.

The story ends in a way that surprises everyone - and with lessons we can all apply in our efforts to resolve conflicts and influence others.

©2018 Bob Burg, John David Mann (P)2018 Penguin Audio
Business Communication Leadership Motivation & Self-Improvement Negotiating Business Career

Critic Reviews

“This may be the most important Go-Giver book yet - and in today’s polarized world, it could not be more timely.” (Marshall Goldsmith, author of What Got You Here Won’t Get You There)

The Go-Giver Influencer is a brilliant and insightful book that teaches us how to see things from the other person’s point of view and add value to their life while honoring our own. Remarkable!” (Ken Blanchard, coauthor of The New One Minute Manager and Raving Fans)

“As with The Go-Giver, I was sucked in and touched from the first page. This book is such a wonderful guide for those who truly care about adding value to the world! I had tears in my eyes at the end - and came away equipped with five powerful keys to being a more effective influencer.” (Tiffany Hendra, star of The Real Housewives of Dallas)

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