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The Financial Times Guide to Strategy, 5th Edition

How to Create, Pursue and Deliver a Winning Strategy (FT Guides Series)

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The Financial Times Guide to Strategy, 5th Edition

By: Richard Koch
Narrated by: Liam Gerrard
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YOUR COMPLETE GUIDE TO STRATEGY. PLAIN AND SIMPLE.

The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers, and introduces the key strategic tools and techniques you need to develop your own strategy.

Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy. The fifth edition of this bestselling book is your jargon-free guide to the strategic models and thinkers you really need to know about. Updated with new tools and examples, The Financial Times Guide to Strategy shows you which questions to ask, how to go about answering them, and then what action to take. This is the smartest and most accessible strategy guide available anywhere.

©1995, 2000, 2006, 2011, 2021 Richard Koch (P)2024 Ascent Audio Decision-Making & Problem Solving Forecasting & Strategic Planning

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Brilliant Audio book But not PDF to follow the strategic pictures

the Author highlighted many figures and they sounded exciting but could follow it as there were no pdf attached to it.

I don't recommend this book to anyone without visualisation of the graphs and diagrams in reference throughout the book

i reached out to the Audible customer care team. they mentioned

When a publisher refers to other formats of the title it means any of the following:

1. An ebook (Digital version of the written book)
2. A paperback (Physical version of the book)
3. Any other kind of distribution of content that only the publisher allows.

so Audible should not be selling this book on Audible

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