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The Book Direct Playbook
- Narrated by: Mark Simpson
- Length: 4 hrs and 9 mins
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Publisher's Summary
Get direct bookings for your short-term rental properties using powerful insights from one of the top 20 most influential people in the vacation rental industry - keep reading!
Are you a rental property owner who can seem to get direct booking without relying on big-name platforms?
Are you tired of giving up a hefty percentage of your earnings to these said platforms?
Are you looking for a way to boost your direct bookings and get the full-sum profits you deserve?
You’re not alone.
When Mark Simpson - renowned author, award-winning mentor, and proud Boostly founder - was tasked to take his family’s short-stay accommodation business online, he was quite grateful for websites like Booking Holidays, Expedia Group, and Airbnb.
But when he realized that business owners are just a number to them, he learned to pivot...and his family's business thrived.
In The Book Direct Playbook, Mark poured all his experience, learnings, insights, and the odd soccer reference to help property owners around the world finally regain control and turn their business into the champion of direct bookings.
Using this powerful guide, you will:
- Find and attract your ideal guest using a step-by-step, targeted approach to creating a customer avatar, identifying your ideal guest, and scoring big with every single one
- Structure your business and implement the best systems, including optimized mobile-friendly websites, customer management systems, and lead-generation tools
- Learn Mark’s secret sauce to leveraging social media, with insights from his company Boostly - a recipient of the Best Use of Social Media 2020 award at The Shortyz
- Deep dive into the easiest ways that business owners like you can convert an online travel agency booking into a direct one
- And so much more!
What listeners say about The Book Direct Playbook
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- Craig Trapp
- 15-07-2023
Love your work!
We really needed this book to give us the confidence to go after Direct Bookings for our young STR business. Thanks Mark for working on this content and helping business owners grow and a change for the better! If you are a business owner looking to increase direct bookings - the get it done sections make it super practical!
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