The Art of Selling to the Affluent cover art

The Art of Selling to the Affluent

How to Attract, Service, and Retain Wealthy Customers and Clients for Life, 2nd Edition

Preview

Free with 30-day trial
A 30-day trial plus your first audiobook free.
1 credit/month after trial—to buy any title you like, yours to keep.
Listen all you want to a selection of thousands of Audible Originals, audiobooks and podcasts.
$16.45 a month after 30 day trial. Cancel anytime.

The Art of Selling to the Affluent

By: Matt Oechsli
Narrated by: Joe Bronzi
Free with 30-day trial

$16.45/month after 30 days. Cancel anytime.

Buy Now for $22.99

Buy Now for $22.99

Confirm Purchase
Pay using voucher balance (if applicable) then card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.
Cancel

About this listen

Attract and retain affluent customers and clients.

Much has changed since the original The Art of Selling to the Affluent was published. The financial crisis has affected the affluent as well as the less affluent. This book brings you up to date with today's affluent and helps every salesperson understand what adjustments need to be made in order to successfully attract, service, and retain lifelong affluent customers and clients. Completely updated and revised, it is based on The Oechli Institute's latest 2013 comprehensive research.

  • Explains how the financial crisis elevated the level of anxiety and how this has affected major purchase decisions
  • Offers step-by-step guidance on how to navigate the process of overcoming social self-consciousness during the sales process
  • Author Matt Oechsli is one of the leading authorities regarding marketing, selling, servicing, and developing loyalty with affluent clients, and one of the most sought after speakers in the financial services industry

The Art of Selling to the Affluent, 2nd Edition offers a detailed landscape of today's affluent. Put yourself ahead of the competition by knowing how the Great Recession has affected purchasing behavior and where the opportunities are moving forward.

©2014 Matthew Oechsli (P)2014 Audible, Inc.
Sales & Selling

What listeners say about The Art of Selling to the Affluent

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.