Sé diferente [Be Different] cover art

Sé diferente [Be Different]

¡Marketing que no puede ignorarse! [Marketing That Can’t Be Ignored!]

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Sé diferente [Be Different]

By: Mike Michalowicz
Narrated by: Carlos Monroy
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About this listen

Una ruta para descubrir la esencia de tu negocio, detonar tu creatividad, multiplicar tus ventas, alcanzar el éxito y colocarte en la cima de tu mercado.

Todos los emprendedores y empresarios quieren ser los mejores del mercado, pero lo cierto es que para los consumidores conseguir el mejor producto no es suficiente. En cambio, quienes se distinguen de los demás competidores siempre ganan.

Esta guía de marketing, como ya es costumbre en los libros de Mike Michalowicz, ofrece un método simple de tres pasos con los que podrás posicionar tu negocio, atraer prospectos y convertir las oportunidades en ventas:

1. DIFERÉNCIATE

2. ATRAE

3. DIRIGE

Todo ello enriquecido con valiosos ejemplos de emprendedores que han puesto en práctica esta fórmula, y con el humor tan característico que distingue a Michalowicz.

Please note: This audiobook is in Spanish.

©2021 Mike Michalowickz (P)2022 Penguin Random House Grupo Editorial S.A. de C.V. Marketing Sales & Selling Small Business

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