Podcasting: Una herramienta innovadora en las estrategias de marketing (Narración en Castellano) [Podcasting: An Innovative Tool in Marketing Strategies] cover art

Podcasting: Una herramienta innovadora en las estrategias de marketing (Narración en Castellano) [Podcasting: An Innovative Tool in Marketing Strategies]

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Podcasting: Una herramienta innovadora en las estrategias de marketing (Narración en Castellano) [Podcasting: An Innovative Tool in Marketing Strategies]

By: ISDI Digital Talent
Narrated by: Juan Arenas
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About this listen

La palabra podcast es una versión de la palabra iPod y la palabra broadcast. En el año 2004, los oyentes de radio en línea, buscamos una manera más conveniente de escuchar nuestros programas favoritos. En aquel momento, la única opción que teníamos era usar reproductores de música personales como ipods, en lo cuales podíamos almacenar el contenido de audio.

Y así fue como nació el podcast. Hoy en día el auge de los smartphones ha facilitado a los usuarios el acceso a este formato de contenido, pero las bases del medio permanecen igual.

Please note: This audiobook is in Castilian Spanish.

©2019 ISDI Content Team (P)2020 Audible, Inc. Marketing Podcasting & Webcasting

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