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Passive Prospecting

Dominate Your Market Without Cold Calling, Chasing Clients, or Spending Money on Ads

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Passive Prospecting

By: Levi Lascsak, Travis Plumb
Narrated by: Levi Lascsak
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About this listen

One million dollars and $6,250 per video.

This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estate business on YouTube. By the first seven months of their second year, they surpassed $2.6 million and $47,000 per video.

Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect—except prospecting. In real estate, they saw that outdated tactics such as cold calling and paid advertising were ineffective and time consuming. YouTube gave them everything they needed: exposure, opportunity, and clients who would benefit most from their services. In Passive Prospecting, Levi and Travis lay out the principles of implementing a successful marketing strategy built around YouTube. You’ll learn the difference between interruption- and intention-based marketing, how to keep your content evergreen, and why utilizing YouTube is a service-based tactic your customers will value. For both the novice and experienced rep, Passive Prospecting is the sales blueprint that will help you stop chasing leads and instead bring the business to you.

©2023 Levi Lascsak and Travis Plumb (P)2023 Levi Lascsak and Travis Plumb Marketing Sales & Selling Business

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Im glad to have found this book

I bought a course on starting on you tube but this book has inspired me to pursue and grow my you tube channel. I love the chapter on contents in particular.

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