Try free for 30 days

Preview

1 credit a month to buy any audiobook in our entire collection.
Access to thousands of additional audiobooks and Originals from the Plus Catalogue.
Member-only deals & discounts.
Auto-renews at $16.45/mo after 30 days. Cancel anytime.

Inside Strategy

By: Shawn M. Galloway, Terry L. Mathis
Narrated by: Charles Braden
Try Premium Plus free

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $16.99

Buy Now for $16.99

Pay using voucher balance (if applicable) then card ending in
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.

Publisher's Summary

Ask any two people what strategy is and you're likely to get two different answers. Ask those same two people how strategic thinking generates value at all levels from within an organization and you'll probably be met with blank stares.

Ever since strategy gained currency as an organizational concept in the 1960s, there's been confusion about how to define it. Strategy isn't a detailed plan of action. Nor is it a corporate vision or an objective or a mission statement. Strategy is not what to think. It's how to think.

Most books on strategy focus on external strategy: competition with rivals in business or overcoming the enemy on the battlefield. This book is different. The authors take strategic thinking and give it a new focus of attention inside your organization. Inside Strategy is aimed at aligned continual performance improvement. Inside Strategy gives you - and everyone in your organization - a method of managing an unknown future to create new value for your internal and external customers every day.

©2016 Shawn M. Galloway and Terry L. Mathis (P)2016 Shawn M. Galloway and Terry L. Mathis

What listeners say about Inside Strategy

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.