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Inbound Marketing

By: Brian Halligan, Dharmesh Shah
Narrated by: Erik Synnestvetd
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Publisher's Summary

To connect with today's buyer, you need to stop pushing your message out and start pulling your customers in. The rules of marketing have changed, and the key to winning is to use this change to your advantage. If you've wondered how to get found in Google or why blogs and social media sites like Facebook and Twitter are important, Inbound Marketing is the audiobook for you.

HubSpot founders Brian Halligan and Dharmesh Shah give you the tools and strategies you need to improve your Google search rankings, build a blog to promote your business, grow and nurture a community on social media sites, and analyze which of your online marketing efforts are working. Stop wasting money blasting the world with marketing messages that nobody cares about. Instead, learn to get found with Inbound Marketing.
©2009 Brian Halligan, Dharmesh Shah (P)2009 Gildan Media Corp
Marketing Business
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Critic Reviews

"If you've been looking for a trustworthy primer on getting found online, here's a great place to start. Buy one for your clueless colleague too." (Seth Godin)

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Profile Image for Komal

a good book for novice in inbound marketing.

this book covers everything in inbound marketing. and will good for novice marketers or entrepreneurs who are looking to start Inbound Marketing in their business.

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.