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How to Price Your Art

Pricing with Confidence for Sales and Profit

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How to Price Your Art

By: Matt Tommey
Narrated by: Matt Tommey
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About this listen

How to Price Your Art is a comprehensive guide that enables visual artists to price their work confidently and with profit in mind. Whether you are new to pricing your art or have been an artist for years and are simply wanting to develop a pricing strategy for your art business, this audiobook will give you everything you need.

You can absolutely learn how to price your artwork with confidence. And I’d love to show you how, especially if you’re still pricing your art based on what you “think” it’s worth and constantly second-guessing yourself.

Knowing how to price your art means the difference between barely making ends meet and actually making money with your art. It enables you to build your art business, create income, and have the impact you dream of as an artist. It’s the difference between an expensive hobby and a profitable business.

If you’re like most artists, knowing how to price your art is a constant frustration that takes the joy right out of creating. Add to that the confusion of trying to understand how things like where you live, the type of art you create, and your experience level fit in to your pricing, and it can be downright overwhelming!

Thankfully, pricing your artwork doesn’t have to be a mystery, anymore!

In this audiobook, I’ll teach you:

  • Seven factors that determine art pricing
  • An easy pricing formula for pricing your art
  • How to make a profit on every sale
  • Five keys to creating a pricing strategy
  • Why fear of raising your prices is all in your head
  • My biggest pricing mistakes and how to avoid them

I’ll also be covering important topics including:

  • Why uniqueness commands higher prices
  • How to price for retail, wholesale, and consignment
  • Perception influences pricing
  • Accounting for packing, shipping, and taxes
  • Where to start if you’ve never sold anything
  • How to create multiple price points
  • Knowing when to increase your prices
  • Should you list your prices on your website?
  • Discounts and bonuses

Every day that goes by you’re not pricing your art profitably is one more day that’s costing you the time, money, freedom, and impact you were designed to make in the world. The longer you keep doing this, the more money you’re literally throwing down the drain.

©2021 Matt Tommey (P)2021 Matt Tommey
Art Business

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