How Clients Buy
A Practical Guide to Business Development for Consulting and Professional Services
Failed to add items
Add to basket failed.
Add to Wish List failed.
Remove from Wish List failed.
Follow podcast failed
Unfollow podcast failed
How Clients Buy
Buy Now for $21.99
No valid payment method on file.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Barry Abrams
About this listen
The real-world guide to selling your services and bringing in business....
How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the "product," you know that you cannot be successful unless you bring in clients. The problem is, you're trained to do your job-not sell it. No matter how great you may be at your actual role, you likely feel a bit lost, hesitant, or "behind" when it comes to courting clients, an unfamiliar territory where you're never quite sure of the line between under- and over-selling. This book comes to the rescue with real, practical advice for selling what you do. You'll have to unlearn everything you know about sales, but then you'll learn new skills that will help you make connections, develop rapport, create interest, earn trust, and turn prospects into clients.
Business development is critical to your personal success, and your skills in this area will dictate the course of your career. This invaluable guide gives you a set of real-world best practices that can help you become the rainmaker you want to be.
©2018 Thomas McMakin and Wade D. Fletcher, Jr. (P)2019 Gildan Media, LLCWhat listeners say about How Clients Buy
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
-
Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Bradley
- 29-10-2021
Top BD Advice
First book I have found that specifically talks about how to sell professional services consulting.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall5 out of 5 stars
-
Performance4 out of 5 stars
-
Story5 out of 5 stars
- Mariner
- 29-09-2020
Great overview
I run a two year old consulting firm. I wish I had this book two years ago! A lot of the content is intuitive, but can also help with designing a marketing approach step-by-step, revenue planning, and avoiding areas that are just timewasting. Also signposts to other material. I will definitely return to this book.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Alaine
- 20-09-2020
Amazing
Everything for beginners to the advanced, definitely a must read book for anyone in the consulting business. Will be saving it to listen to it again in a few months, always going to be something I get out of it each time.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!