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Hardcore Inventing

By: Robert Yanover, Ellie Crowe
Narrated by: Erik Synnestvedt
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Publisher's Summary

Based on the author’s experience in the world of inventing and promotion, Hardcore Inventing offers the kind of advice you can only learn from experience: how to developing an idea into an invention, how to build a prototype for show, how to safeguard intellectual property, how to market both strategically and in “guerilla" mode, how find investors, and much more. And all of that is based on his IP 3 Tacitical Method which breaks everything down to Invent, Protect, Promote, and Profit.
©2009 Rob Yonover and Ellie Crowe (P)2013 Audible, Inc.
Business Development Entrepreneurship Innovations New Business Enterprises Small Business Business Invention
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Editorial reviews

Ever had a great idea but weren't sure what to do with it? Hardcore Inventing: Invent, Protect, Promote, and Profit from Your Ideas is a perfect mentor text for any aspiring inventor. Using the IP3 strategy, Robert Yanover and Ellie Crowe lay out the path to innovation and fortune, even explaining complicated ideas like intellectual property protection. Erik Synnestvedt performs this useful manual with aplomb. Synnestvedt is perfect, his orderly narration brings clarity and levity to this this how-to essential.

What listeners say about Hardcore Inventing

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useful Resource for inventors

Whether you are a seasonal or hardcore inventor, this book will guide you through your journey. Many successful stories, case studies about patenting your investment all the way through to getting it manufactured or distributed. Also talks about how to approach Angel investor or venture capitalist in the final chapter.

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Comprehensive

The all encompassing guide for new inventors looking to make a step towards realising his idea.

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