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Get the Meeting!
- An Illustrative Contact Marketing Playbook
- Narrated by: Jonathan Yen
- Length: 10 hrs and 16 mins
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Publisher's Summary
What's the one critical networking skill that can make or break your career?
Your ability to Get the Meeting!
Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke's innovative concept of Contact Marketing - using personalized campaigns to create alliances with executive assistants and reach the elusive VIPs who can make or break a sale, with response rates as high as 100 percent - has helped professionals around the world open more doors in their careers and reach new heights of success.
Now, in Get the Meeting!, Heinecke, author of the groundbreaking How to Get a Meeting with Anyone, shares the latest tips, tools, and tactics to help listeners break through to their top accounts in the most effective ways possible. With more than 60 case studies and tactical examples, this new book takes you inside successful contact marketing campaigns - from strategy, through execution, to results - and forecasts the contact marketing campaigns of the future based on cutting-edge technology. In-depth interviews with the campaigns' designers provide unparalleled insight into how to get those critical conversations that can change your life. Plus, step-by-step how-to sections help you get started creating your own contact marketing campaigns.
What listeners say about Get the Meeting!
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- Amazon Customer
- 01-08-2022
Might be better than the first one
Revisiting Stu’s work after a while and I’ve easily found several great ideas I can implement.
A must read/ listen for anyone who is trying to break through the noise. ⭐️⭐️⭐️⭐️⭐️
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