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Epic Content Marketing

How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

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Epic Content Marketing

By: Joe Pulizzi
Narrated by: Joe Pulizzi
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About this listen

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space?

Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about.

Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of customers. It's how to position your business as a trusted expert in its industry. It's what customers share and talk about.

Once we hook customers in with epic content, they reward us by sending our sales through the roof.

©2014 Joe Pulizzi (P)2014 Joe Pulizzi E-Commerce Entrepreneurship Marketing Small Business Business Content Marketing

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Excellent book, very practical

This book was so good. well written and narrated, and went through very practical examples and strategies that are very easy to follow. A lot to use!

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Profile Image for Daniel

Outstanding book on content marketing

Joe is at the top of his game.

Challenges companies to produce the best content in their niche.

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I wish I had read this sooner

A fantastic book on the importance of content marketing, now I just have to convince everyone else in my company to read it!

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