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  • Creating Demand

  • How to Attract Customers and Clients to Your Product or Service
  • By: Rick Ott
  • Narrated by: Richard Ott
  • Length: 5 hrs and 36 mins
  • 5.0 out of 5 stars (1 rating)

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Creating Demand

By: Rick Ott
Narrated by: Richard Ott
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Publisher's Summary

Magically enter people's subconscious minds - and command them to buy from you!

Using practical, easy-to-implement strategies and techniques, along with step-by-step procedures, Rick Ott, author of the Nightingale-Conant program Unleashing Your Productivity, now brings you Creating Demand: How to Attract Customers and Clients to Your Product or Service to guide you through the art and science of marketing to the masses. Whether you're a small-business owner, an executive at a large corporation, a marketing or advertising professional, a politician seeking election, or an artist trying to "hit it big," you'll find a wealth of powerful ideas in this incredible program. You will learn the ability to induce a tremendous desire for your product, service, or idea in a person's mind. Then, you'll learn how to leverage that desire to the masses, creating ever-increasing levels of demand.

Here's just a small sampling of what you'll learn from Rick Ott:

  • The secret technique that causes people to become magically attracted to your product, service, or business.
  • The four things people really want and how to provide them.
  • How to get people into Decision Making Mode instantly.
  • How to avoid the biggest wastes of your marketing money.
  • Understanding how the brain responds to advertising.
  • A technique called "Pre-processing" that causes your brand name or logo to bypass mental barriers and achieve instant impact every time people see it!.
  • The power of the Simulconscious Strategy.
  • How to double the effectiveness of your advertising at no additional cost.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2011 Richard Ott (P)2011 Nightingale Conant

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Amazing !

I thoroughly have enjoyed this book! It is so under-utilised I am honestly surprised it’s not a Times best seller ..?
Really really great points here
Thank you Rick for sharing

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