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Big Ideas… for Small Businesses
- Narrated by: John Lamerton
- Length: 6 hrs and 2 mins
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Publisher's Summary
Small businesses can think big... here's how.
Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring? Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now? Do you want to grow your small business, without having to learn complex marketing strategies, and without being told to simply “work harder than everyone else”? If so, then Big Ideas... for Small Businesses could be the “lightbulb moment” you’ve been waiting for....
Former civil servant John Lamerton has run more than 60 small businesses since 2000, making millions of pounds, and thousands of mistakes along the way. This book is a collection of the lessons and successes that he uses to coach and mentor hundreds of small business owners, teaching them to think bigger, work less, and design their business around the lifestyle they want. Some of the big ideas that you will discover:
- Why the “Dragons” hate lifestyle businesses, and why you should love them.
- How almost anyone could become a millionaire in their lifetime, given just £200 a month.
- Why John blames Richard Branson for his early failures.
- How to get clarity on your business strategy, and bring that into your daily routine.
- How to sell a dozen eggs for over £500.
- The one thing that truly transformed John’s business.
- How to find, hire, (and fire!) your first employee.
- Why every Luke Skywalker needs a Yoda.
- Exactly how he made over £100k from one marketing campaign.
- The five magic ingredients for success in almost any given field.
John Lamerton is a lazy entrepreneur and investor. He balances running an ambitious lifestyle business with raising two young children. A former “hustler”, he now earns more money “working” 20 to 25 hours a week than he used to pulling all-nighters and “grinding” for 100+ hours per week. He now mentors fellow ambitious lifestyle business owners, teaching them how to design their business around their lifestyle.
What listeners say about Big Ideas… for Small Businesses
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- Star
- 12-08-2019
Inspiring & Motivating Listen
John is incredibly engaging as he takes one through the business set up journey. Lots of great tips and tools to work toward to.
Not too much self promoting either which is excellent! Highly recommend.
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- Anonymous User
- 19-08-2022
Just The Kickstart I Needed
A completely down earth book that makes you feel like it just might be possible to follow your dream and start a business. Loaded with practical tips, and problem solving solutions in a collection of actual events and stories, this book was the catalyst for the start of a new business venture, and the number one reason I managed to even start. Plenty of A-ha moments to be found in here.
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- Anonymous User
- 10-06-2024
Great structure
Great book will definitely listen to it more than once highly recommend for all small business owners
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